Analysed user engagement: time spent of 1 Cr+ customers over 3 months in critical modules and pivotal journeys like account opening, transactional flow by leveraging application clickstream data; employed statistical methods for pre-processing and analysis using SQL queriesTime spent analysis: Drove multiple product improvements impacting 100M+ transactions p.m. by identifying performing and non performing cohorts across modules; delivered leadership reportCompleted 15+ product feature - events instrumentation to measure funnel conversion,, engagement, success metrics. Derived success metrics for 50+ PRDs by collaborating with product managers, and evaluated current benchmark for proposed features.Publishing live tableau dashboards to deliver insights and measure performance of feature rollout

Worked as a Brand Audit intern with Vivo. Handled team of people worked on various projects, made sure the branding of the phone is done effectively.