Bruna Gurgel Email & Phone Number

São Paulo, Brazil

Palo Alto, Califórnia, Estados Unidos

I collaborate with a US-based company to enhance cutting-edge AI solutions.My responsibilities include:- Conducting LLM (Large Language Model) marketing analyses, identifying patterns and trends in data- Facilitating feedback and insights meetings with stakeholders, including daily reports- Collaborating with development and product teams to create RLHF (Reinforcement Learning From Human Feedback) samples and validate results- Contributing to continuous improvement and… Show more I collaborate with a US-based company to enhance cutting-edge AI solutions.My responsibilities include:- Conducting LLM (Large Language Model) marketing analyses, identifying patterns and trends in data- Facilitating feedback and insights meetings with stakeholders, including daily reports- Collaborating with development and product teams to create RLHF (Reinforcement Learning From Human Feedback) samples and validate results- Contributing to continuous improvement and effectiveness of AI solutions in the marketing area Show less

São Paulo, Brasil

Manage the planning and execution of organic Inbound Marketing strategies;Building relationship flows for each stage of the Inbound funnel, segmenting, nurturing and qualifying leads through RD Station;Develop and execute CRM strategies to engage customers across RD Station;Work closely with UX, Product, Branding, SEO and Performance teams to align content strategies using Asana and RD Station automation and landing pages;Monitor key metrics and KPIs to track the success of… Show more Manage the planning and execution of organic Inbound Marketing strategies;Building relationship flows for each stage of the Inbound funnel, segmenting, nurturing and qualifying leads through RD Station;Develop and execute CRM strategies to engage customers across RD Station;Work closely with UX, Product, Branding, SEO and Performance teams to align content strategies using Asana and RD Station automation and landing pages;Monitor key metrics and KPIs to track the success of ebooks and infographics materials initiatives and provide regular reports of engagement;Support campaigns, PR actions and strategies for the all products of the company;Data tool analysis as: RD, Search Console, GA, Semrush, Trends and Cortex to make decisions; Show less

Sao Paulo

Develop social media and inbound content and calendar, schedule daily posts and actively monitor engagement on social media, responding to all comments.Coordinate with design and marketing agency to make sure the digital marketing communication is relevant, engaging.Develop and execute end-to-end email nurture and drip campaign programs, monitor email performance improving email lead source performance.Support podcasts recording, webinars and internal events.Align Internal… Show more Develop social media and inbound content and calendar, schedule daily posts and actively monitor engagement on social media, responding to all comments.Coordinate with design and marketing agency to make sure the digital marketing communication is relevant, engaging.Develop and execute end-to-end email nurture and drip campaign programs, monitor email performance improving email lead source performance.Support podcasts recording, webinars and internal events.Align Internal Communications with the external communication messaging.Maintain a strong sales focus and drive for business results working. collaboratively with sales and IT teams to ensure inbound lead generation activities are highly effective.Monitor campaigns performance and formulate optimization strategies.Enhancing the quality of communications for employees and partners. Show less

Sao Paulo, Brazil

- I have built social strategies based on buyers personas to help my clients create a bond with the real customers;- Responsible for plan and execute strategies on paid media such as Google Ads, LinkedIn Ads and Facebook Ads and manage all the data in RD Station dashboard and Google Analytics;- Creation of Inbound Marketing content;- Responsible for sending e-mails to feed lead from the top to the end of the sales funnel with focus on conversions on RD Station;- Creation of… Show more - I have built social strategies based on buyers personas to help my clients create a bond with the real customers;- Responsible for plan and execute strategies on paid media such as Google Ads, LinkedIn Ads and Facebook Ads and manage all the data in RD Station dashboard and Google Analytics;- Creation of Inbound Marketing content;- Responsible for sending e-mails to feed lead from the top to the end of the sales funnel with focus on conversions on RD Station;- Creation of Landing Pages looking for SEO improvement;- Keen with powerpoint presentations and reports;- My routine is based on optimize ads and ad links (Google Ads e Facebook Ads) managing KPI's;- Focus on users behave on social medias through Etus, Facebook and Google Analytics;- CRM software integration with third-party applications as RD Station; Show less

Dublin, Ireland

Social Network monitoring, creation of strategies, content production and management of Facebook and Instagram Ads.

São Paulo

- Link between the client and the agency staff;- Development of communication strategies;- Analysis of customer and competing brands communication;- Market analysis and insights about the final target;- Trend research;- Jobs traffic organized on Trello;- Elaboration of benchmarking;- Construction of presentations in Power Point tool.

São Paulo

- Provided campaign ideas to clients;- Performing clear and direct briefings;- Direct contact with clients;- Independence in problem solving;- Monthly performance with reports.

São Paulo

- Customer Service on Social Networks;- Monitoring of Social Networks;- Creation of strategies for Social Networks;- Content production for Social Networks;- Facebook Ads Management;

Bachelor'S Degree, Advertising

Activities and Societies: Participation of drama club; Citizenship Project in 2014 (academic activity to develop a campaign.

Mba, Design Thinking & People Management