Work at Adfactors PR has been a great learning experience. I have worked with different brands ranging from technology, healthcare, consumer and manufacturing industries. I was constantly engaged in different projects, training courses, hosting and designing organizational events during the pandemic induced remote working phase.I have primarily worked on leading data management company Commvault, leading cement brands Ambuja Cements and ACC Ltd.PR Communications- Strategized… Show more Work at Adfactors PR has been a great learning experience. I have worked with different brands ranging from technology, healthcare, consumer and manufacturing industries. I was constantly engaged in different projects, training courses, hosting and designing organizational events during the pandemic induced remote working phase.I have primarily worked on leading data management company Commvault, leading cement brands Ambuja Cements and ACC Ltd.PR Communications- Strategized and created PR plans according to brand’s objective- Identified and managed external communication engagement for key spokespersons- Maintained consistent media footprint for "sustainability communications" of Ambuja Cements & ACC - Worked on New Business Development and lead generation supporting the senior leadership verticalMedia Engagement- Ensured the brands are part of any upcoming industry/feature/exclusive stories across media - Established and maintained relationships with senior journalists- Continuous Media Mapping and AnalysisContent Writing- Press releases, thought leadership articles, drafting media queries and CXO blogs and notes- Handled CXO LinkedIn and twitter handles, curated Social Media posts according to the SM calendar Show less

Ventured into PR and communications world as a management trainee and worked on PR proposals, microsite development and NBD:- Delivering on potential clients’ requirements through PR proposals and PR Communications plans- Lead generation through extensive financial newspaper reading (Startup funding) etc.- Content Strategizing and wireframe design for "PR on demand" microsite development- Got hands on experience working for India's leading brands like Apollo Hospitals, Zee5 and… Show more Ventured into PR and communications world as a management trainee and worked on PR proposals, microsite development and NBD:- Delivering on potential clients’ requirements through PR proposals and PR Communications plans- Lead generation through extensive financial newspaper reading (Startup funding) etc.- Content Strategizing and wireframe design for "PR on demand" microsite development- Got hands on experience working for India's leading brands like Apollo Hospitals, Zee5 and Tata Salt/Tata Sampann. Show less

- Determined client experience by mapping their satisfaction with service delivery- Generated the clients’ job expectation journey map- Interviewed the newly on boarded and existing clients to understand their experience and outline their key perception points- Measured index scores and created client experience dashboard