NakhreWaali, a D2C eco-conscious (and eco-fabulous!) fashion accessories brand, seamlessly blends India’s 
rich cultural heritage with modern aesthetics. Founded in 2017, the brand has expanded to
 11 countries over the last six years, achieving a 300%+ growth in annual revenue while cultivating a loyal community of 150,000+ customers. An entirely bootstrapped brand, with a healthy profit margin exceeding 35%, a lean marketing spend at 10% of revenue, and a balanced retail model: 40% D2C & 60% B2B2C, demonstrating a strong founder-market fit. By innovating through design & reviving traditional textiles, NakhreWaali introduced a
 new category of “fashion jewellery”, and managed to secure a 30% increase in market share within the segment. The brand’s artisan-led approach has empowered over 100 women artisans across India, reinforcing its commitment to social impact. The brand's distinct focus on human symbolism & life-centric design has garnered international acclaim, with features at the Academy Awards (Oscars) and coverage in prestigious publications such as Vogue Italia, The Economic Times, Elle Czech Republic & Cosmopolitan India. Its recognition by institutions like IIM Bangalore, IIM Shillong and celebrity endorsements from Sonam Kapoor & Sara Ali Khan further underscore its influence. Did you know?● We have ZERO dead stock.● We operate with zero machinery in our workshops. Every product is crafted entirely by hand, with love & care from our skilled karigars. Our base materials are sourced from waste fabrics discarded by export & clothing brands, turning factory waste into beautiful creations.● We've never paid any influencer/platform to endorse our product/brand.● Our first-in-the-world hand embroidered bindis are secured with a patent, guaranteeing their exclusivity and legal protection against any unauthorized replication.● We are incubated at the Project Aatman by the Ministry of Culture, GOI, to showcase our work at the Red Fort, New Delhi.

In the rabbit hole of podcasts, this is the anti-podcast. Forget rags-to-riches, I'm all about riches-to-rags-to-revelations. Dive headfirst into the messy intersections of psychology, intimacy, and intergenerational relationship dynamics.Your perfect Rajma Chawal content (or Avocado Toast, whichever way you swing) served with a side of rare, esoteric wisdom you didn't know you needed.◉ Season 2 features: Rohan Joshi, Sahiba Bali, Seema Anand, Kareema Barry, Sakshi Sindhwani, Lisa Mishra, Nitibha Kaul, Sejal Kumar, Salonie Patel, Srishti Ganguly, Suvir Saran, Harpreeth Suri.◉ Season 3 brings you: Kubbra Sait, Ankush Bahuguna, Ishita Mangal, Priya Malik, Harshita Gupta, and more.

In the midst of global lockdowns, I transformed my entrepreneurial expertise into a virtual workshop series for Tripoto, guiding 350+ aspiring business owners through the intricacies of modern solopreneurship.◉ Flow included: - Idea incubation and market testing - Finding your niche within the larger TAM - Tools to convert your first 100 loyal customers for brand advocacy - The art of selling experiences, not just products - Leveraging personal branding for business growth - Building and nurturing online communities - Utilization of social platforms to build distribution - Crafting compelling brand narratives for online audiences - Sustainable production methods for guilt-free growth - Using tech and SOPs to work solo/with lean teams - Balancing artistic vision with the commerce side of the business - Techniques for scaling sustainability while bootstrapped - Turning customers into brand advocatesThis intensive series transformed passion projects into profitable ventures, proving that even in uncertainty, innovation thrives. A testament to its impact: 30% of participants are successfully running their businesses today.