Gur Tirosh Email and Phone Number
Experienced Group Marketing Manager with a demonstrated history of working in the tech industry. Skilled in Digital Strategy, Mobile Applications, Search Engine Marketing (SEM), Video Marketing, and Digital Marketing. Strong marketing professional with a BA focused in Communication and Media Studies from Hamaslool Ha'akademi shel Hamichlala Leminhal.
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University LecturerOno Academic CollegeTel Aviv District, Israel -
University LecturerOno Academic College Oct 2024 - PresentIsraelLecturer for an undergraduate AI course in Business at Ono Academic College, focusing on AI concepts, practical applications in business, and ethical considerations. -
Head Of Video ContentIod (Iamondemand) Apr 2023 - PresentTel Aviv District, IsraelAs the Head of Video Content for Technical Brands (Cloud, DevOps, AI) at IOD, I lead a team of video producers to create captivating video content that effectively communicates with technical audiences. We bring extensive experience in developing video content strategies that align with the goals and objectives of our clients in the technical space. By combining our knowledge of cloud computing, DevOps, and AI with our expertise in video production, we craft compelling video content that resonates with technical audiences and drives engagement across all channels. -
Head Of ContentReignn. May 2018 - Nov 2022Tel Aviv Area, IsraelAt REIGNN, we harness the power of technology to bring the most engaging content to our millions of readers daily.- Manage and build relationships with new and existing publisher accounts- Monitor and analyze performance metrics and identify potential areas of optimization and opportunities for revenue growth- Manage a team of writers to develop and increase publisher visibility- Analyze performance data and provide data-driven insights to improve our advertising programs. -
Deputy Editor In ChiefReally247 Oct 2018 - Jan 2019Tel Aviv Area, Israel
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Vp Professional ServicesInhavo Jan 2018 - Oct 2018Tel Aviv Area, IsraelInhavo is a content intelligence platform that turns data into actionable insights.Inhavo enables managers to get a clear and structured mirror of how visitors experience the content you offer on your site in one hand and analyze search engines behavior with a focus on SERP on the other hand.The platform, based on Natural Language Processing (NLP) and Semantic Content Analysis, is non-intrusive, leaving no digital footprint while providing full content intelligence on your and your competitors’ websites.
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Director Of MarketingZinc Apr 2018 - Jun 2018Tel Aviv Area, IsraelZinc is a blockchain based advertising protocol that empowers users to choose which data they share with advertisers and rewards them for viewing ads.Zinc protocol increases the efficiency of ads presented to users, reduces ineffective spend for advertisers, increases monetization on publishers’ real estate and eliminates fraud conducted by bad actors in the ecosystem.Together with our design partners ironSource (ad network market leader, 850+ employees) and the Orbs blockchain (raised $120M, leading minds in blockchain research), we are aiming for a massive launch of our app and protocol. -
Head Of Inbound Content MarketingSisense Oct 2016 - Dec 2017Tel Aviv Area, IsraelOverseeing all content creation activities.Working closely with the marketing team to devise a web content strategy that aligns with the company's broader goals.Creation of a content marketing calendar to ensure the regular content on the website throughout the year.Writing entertaining and informative search engine optimized copy.Targeting keywords set by the online marketing manager and basing articles around them.Keeping up to date with industry best practice and monitoring content activities of competitor websites.Assisting the online marketing manager with ad-hoc copywriting.Repurposing content for different mediums including social media and video.Creation of entertaining and informative video content for the website.Working alongside the social media manager to create content for the different social media channels.Updating all sections of the website including homepage and all other categories.Content brand development.Develop the content brand strategy. -
Content Marketing Group ManagerNatural Intelligence Oct 2014 - Oct 2016Tel Aviv• Designed and implemented the content marketing strategy for the company. • Initiated content creation with respect to more than 50 different categories.• Typified and defined content for the various categories, specifically for the US market, and created standards and origination methodology to ensure quality of content.• Managed dozens of freelancers and service providers responsible for content creation in various languages.• Negotiated contracts with vendors; responsible for close to a $1 million yearly department budget.• Worked with the company’s content team to formulate and establish processes and procedures that turn business requirements and consumer needs into engaging content.• Set the tone for the content production group, prepared work plans and editorial calendars.• Managed a team of 10 content managers; responsible for recruitment and training of team’s members. -
Head Of Content Department - Experience MasterEverything.Me Feb 2013 - Sep 2014Tel Aviv• Was responsible for the conception and creation of the content categorized index, for each of the 50 countries in which the company’s was planning to launch its operating system.• Acted as the focal point person, on behalf of the company, on project Firefox OS (a $25 million joint venture with Mozilla and Telefonica).• Was responsible for a $2 million yearly department budget.• Managed a team of over 40 members responsible for content creation; responsible for the recruitment and training of the entire team.• Supervised local and global QA content companies in all relevant countries.
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Head Of PlatformsYnet Jun 2012 - Feb 2013YnetWas responsible for the company’s revenues from cellular and platforms activities. Developed, was in charge of the characterization of, and managed application and content services in the cellular sphere, Facebook and Smart-TV. Initiated commercial collaborative partnerships. Was in charge of annual budgets of tens of millions of NIS. Manage a team of workers. -
Head Of Mobile DepartmentYnet Dec 2010 - Jun 2012Ynet• Responsible for the company’s revenues from cellular and various other platforms’ activities. • Characterized the features of, and managed, the company’s mobile apps and all content services in the cellular sphere, on Facebook and Smart-TV. • Initiated commercial collaborative partnerships with different content providers. • Responsible for annual budgets of tens of millions of NIS. • Managed a team of four. -
Head Of Mobile And InternetGrey Content Sep 2010 - Dec 2010• Responsible for establishing the cellular and Facebook-related marketing content operations of the Adler Chomsky Advertisers Group. • Created marketing content and advertising products for the Adler Chomsky Advertisers Group targeted specifically for the cellular and social networks spheres.
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Head Of Mobile DepartmentChannel 10/ Nana10 Nov 2007 - Sep 2010• Established Nana10’s operation in the cellular sphere. • Created and managed content and marketing campaigns. • In charge of forming commercial collaborative partnership; served as the contact person with all Israeli cellular companies and was responsible for strengthening these relations.• Responsible for creating Nana10’s content mix in the cellular platform (based on Channel 10 programming).
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Head Of Tv ContentKnocka.Tv Jul 2007 - Oct 2007• Created the company’s content presentation model. • Developed the company’s programming schedule and initiated new content channels. • Worked closely with domestic and foreign suppliers and was responsible in maintaining these relations. -
Chief Content EditorPelephone May 2003 - Jun 2007• Responsible for all the company’s content products on all platforms, created and managed original productions. • Managed marketing campaigns in new media platforms. • Worked closely with third party content providers. • Initiated and implemented a variety of marketing projects. • Created the Esc brand’s content scheme. • Managed the day-to-day operation of the brands’ content portal. • Was responsible for characterizing the marketing and promotion activities for the brand.
Gur Tirosh Education Details
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Communication And Media Studies
Frequently Asked Questions about Gur Tirosh
What company does Gur Tirosh work for?
Gur Tirosh works for Ono Academic College
What is Gur Tirosh's role at the current company?
Gur Tirosh's current role is University Lecturer.
What schools did Gur Tirosh attend?
Gur Tirosh attended Hamaslool Ha'akademi Shel Hamichlala Leminhal.
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