Managing product discovery and product delivery initiatives (squad backlog, roadmap prioritization, PRD, GTM, etc) of VidaaS - Valid Identity as a Service. VidaaS is a cloud-based digital certificate that can be accessed through a mobile app, providing signing services for digital documents and authentication services across hundreds of platforms integrated with Valid's TPS and PKI/Cryptography solutions (Valid is a Certificate Authority within ICP-Brasil ecosystem). The app has achieved the… Show more Managing product discovery and product delivery initiatives (squad backlog, roadmap prioritization, PRD, GTM, etc) of VidaaS - Valid Identity as a Service. VidaaS is a cloud-based digital certificate that can be accessed through a mobile app, providing signing services for digital documents and authentication services across hundreds of platforms integrated with Valid's TPS and PKI/Cryptography solutions (Valid is a Certificate Authority within ICP-Brasil ecosystem). The app has achieved the highest rating in the market on the AppStore and PlayStore, and has grown to over 300k paying users and to millions of signatures processed monthly. It is used daily by many of our users for digital prescriptions, digital contracts and digital credentials. Show less

Monitored and analyzed product performance metrics to optimize product efficacy and customer experience. Analyzed customer feedback and data to iterate business processes, product improvements and the implementation of CRM and omnichannel customer services tools (incl. Whatsapp for business and chatbot solutions) for Vhub RegDoc, a digital and innovative whitelabel platform for mortgage/real state credit providers that facilitate online registration of property in Brazil, connecting notary and… Show more Monitored and analyzed product performance metrics to optimize product efficacy and customer experience. Analyzed customer feedback and data to iterate business processes, product improvements and the implementation of CRM and omnichannel customer services tools (incl. Whatsapp for business and chatbot solutions) for Vhub RegDoc, a digital and innovative whitelabel platform for mortgage/real state credit providers that facilitate online registration of property in Brazil, connecting notary and financial systems, public bodies, and other stakeholders involved in the transaction. These efforts led to a significant expansion in the volume of transactions, increased the operational efficiency of our team and increased customer satisfaction by more than 20 points in NPS (Net Promoter Score). Show less

Managed the whole product cycle from launch to development of Vscore, an API-based and/or webapp product offering digital onboarding/KYC solutions to prevent fraud for the banking, financial services and food delivery industries using proprietary technology, biometric validation, liveness detection, and documentoscopy.

Como Product Owner na Localiza, gerenciei squads focados na construção de produtos para Atendimento e suporte ao cliente de Aluguel de carros e, também, para Vendas Corporativas (B2B), usando a plataforma do Salesfoce Marketing Cloud. Nosso foco principal foi em construir soluções de autosserviço para o cliente integradas ao nosso CRM e, também, centralizar informações relevantes para o atendimento (e, no B2B, para a equipe de vendas) espalhadas nos diversos serviços legados da companhia. Com… Show more Como Product Owner na Localiza, gerenciei squads focados na construção de produtos para Atendimento e suporte ao cliente de Aluguel de carros e, também, para Vendas Corporativas (B2B), usando a plataforma do Salesfoce Marketing Cloud. Nosso foco principal foi em construir soluções de autosserviço para o cliente integradas ao nosso CRM e, também, centralizar informações relevantes para o atendimento (e, no B2B, para a equipe de vendas) espalhadas nos diversos serviços legados da companhia. Com esses esforços, trouxemos ganhos siginificativos com o aumento da eficiência operacional, redução da demanda de atendimento e aumento no NPS (net promoter score) do serviço. Show less

Liderei times de colegas da empresa júnior em projetos de consultoria em Gerenciamento de Processo e Gestão da Qualidade (certificação ISO:9001) em pequenas e médias empresas.