I am a digital analytics & optimization consultant, co-founder at Stalse Analytics, a data consulting company based in Sao Paulo, Brazil. I structure data and bring insights to improve the digital experience in various lines of business. My main responsibilities are:☑️ CRO - conversion rate optimization for sites, e-commerces and apps☑️ Google Analytics & Google Tag Manager☑️ Business intelligence analysis and management☑️ Data visualization ☑️ Google Big Query

- Provide insights through data analysis;- Data analysis for b2b market for companies with revenues over 30 million a year;- Improve consumer experience in web environments;- Develop business solutions throught web analytics (Adobe Analytics and Google Analytics);- Improve media digital investments;- Develop comunication strategys through web analytics data;- Web analytics consultant;- Digital strategy for public key certificate;- Consumer insights for b2bc market through Similar Web;- A/B testing analysis through Google Optimize;- Keep tagging data reliable;- Tag implementation throught Google Tag Manager.

- Digital strategy for advertising campaigns for 2B2 market;- Consumer behavior analysis in Google Analytics and Adobe Analytics;- Basic implementation tag in Google Tag Manager;- Quantitative and qualitative analysis, KPI's, queries and Business Intelligence;- Dashboard creation; - Data insights, trends, and business opportunities through data analysis;- Web analytics consultant.

- Data Insights for programmatic advertising with DoubleClick Digital Marketing;- Data insights for campaigns in Google Adwords;- Quantitative and qualitative analysis, KPI's, queries and Business Intelligence;- Reports focused on programmatic advertising;- Analysis performance conversion in Google Analytics;- Programmatic Media analysis;- Dashboard creation in Data Studio;- Create digital strategies;- Consumer behavior analysis;- Data Intelligence;- Based on analytics, propose opportunities to clients and partners;- Marketing consulting for all clients helping them with strategies;- New Business;- Google Consultant.Brands: Paris Filmes, Club Med, Labet, Bluefit, Genial Investimentos, Chalezinho and Porto Seguro.

- Quantitative and qualitative analysis, KPI's, queries and Business Intelligence;- Data insights, trends, and business opportunities through data analysis;- Market research with emphasis in Brand awareness and social care;- Management of tasks, reports processes and tools. Quality Assurance (QA);- Crisis management;- Research, Ideation, and Development of Perceptool social media monitoring tool functionalities;- Performance Digital (segmentation, optimization, and reports);- Management of a small person-team, focusing on personal development and technical training;- Reports focused in digital marketing (owned, earned & paid media); - Web Analytics, Media Analytics, Social CRM, Social Media Analytics and Social Listening.Brands: Itaú, Oi, Grupo RBS and Electrolux.

- Data collector;- Research market;- Development of reports (weekly and monthly);- Social Media Monitoring;- social media content production;- social media listening;- CRM.Brands: CET, SPTrans, Secretaria da Educação do Estado de SP and Governo do Estado de SP.

- Social Media Monitoring;- social media content production;- social media listening;- CRM.