Gustavo Alberto Carrasco Del Toro Email & Phone Number

Mexico City, Cdmx, Mx

Mexico City

Kalimori AC – Communications CoordinatorCreative leader responsible for the strategy and production of content for the company and its various business lines, with a focus on brand building.– Created, structured, and executed over 20 advertising campaigns for diverse audiovisual projects.Wrote over 100 scripts for internal and external communication videos, including institutional videos, interviews, and social media advertising.– Led all stages of production, from pre-production to post-production, including shooting, editing, and final delivery of audiovisual and photographic pieces.– Delivered over 30 videos and 1,000 photos for publication on various channels, defining optimal formats and durations for each social network.– Oversaw product creation, managed the sales department, graphic design, and participated in creative decision-making for various company projects.– Managed Instagram, Facebook, and TikTok accounts for various brands, generating content and managing the online community.Huakal – Creative Producer– Supervised and coordinated the logistics of over 550 product photo shoots, organizing and executing 5 shipments with an average of 170 products in two years.– Traveled to different states in Mexico to document the work of over 30 artisans, creating audiovisual and photographic content that reflects their processes and cultural context.– Collaborated with the Madrid team to produce and gather information needed for advertising campaigns on various communication channels.

Mexico City

Strategic producer of projects from start to finish for international brands. Coordinating creative teams, negotiating with clients, and delivering innovative content.– Conceptualized and managed over 30 audiovisual projects from start to finish for renowned international brands such as Unilever, Netflix, Condé Nast, Porsche, Adidas, the Mexican Football Federation, Levis, Palacio de Hierro, among others.– Led productions with teams of over 25 people to create audiovisual content for various brands with clients on set.– Negotiated and coordinated with clients to define the needs of each project, ensuring timely delivery and meeting established deadlines.– Coordinated and supervised various areas such as design, photography, video, makeup, location, talent, and suppliers for the successful execution of projects.– Efficiently managed resources and budgets allocated to each audiovisual project.– Oversaw the post-production stage of multiple projects simultaneously, ensuring quality and timely delivery of final materials.– Adapted and localized scripts for Snapchat, as well as created over 300 reel-style videos, aligned with the latest market trends.

Mexico City

Creative producer in content production for Telemundo Internacional, ensuring its conceptualization aligns with market trends to guarantee the delivery of high-quality products that meet audience expectations.– Responsible for the creation and production of over 300 scripts for 16 popular series and telenovelas such as Silvana Sin Lana, for countries like Mexico, Colombia, Chile, Argentina, and Brazil.– Analyzed the impact of the product on audiences to make strategic decisions about the narrative direction of promotional pieces for series.– Selected the most suitable audiovisual, musical, and graphic elements for each promotional piece, based on market trends and data provided by the company.– Led the entire creation process of promotional pieces, from conception to post-production, coordinating teams of editing, audio, voiceover, and graphics. Produced an average of 48 pieces per month.– Responsible for delivering finished audiovisual pieces to the Telemundo Internacional channel for broadcast in Latin American countries.

Mexico City

My job consisted of making videos about the Ignatian Leadership program, photographing events and camps of the program, and creating an advertising piece for the program of the university.

Mexico City

Participate as a curator in an exhibition for the Iberoamerican University. The photographic exhibition was called: Mexico and its colors.

Mexico City

I was part of the team of writers for the student magazine TiempoBullet. I published 4 articles in the Movies section.