Intended to deliver form and content through art to all masses, I founded Goddamn Electric: a collective based on art business combined with an artistic social impact business. At GDE, several artists are united to together being not only a community, but more important, an electric shock in the public mind, bringing a change in the glances and perceptions of those who are impacted by our messages, through the various artistic spheres that we propose.At GDE I deliver all my craftily… Show more Intended to deliver form and content through art to all masses, I founded Goddamn Electric: a collective based on art business combined with an artistic social impact business. At GDE, several artists are united to together being not only a community, but more important, an electric shock in the public mind, bringing a change in the glances and perceptions of those who are impacted by our messages, through the various artistic spheres that we propose.At GDE I deliver all my craftily creative work no matter the media. Also, focused to achieve the highest-impact activities to the collective, I act kind of a marketer, being responsible for developing and executing all business marketing activities such as market segmentation, business positioning, content marketing, events and campaign development, shaping GDE's strategy & approach, establishing clear OKRs and KPIs. Show less

With the mindset of developing a hub that could take any digital creative project, no mattering from where the professionals are working and what assets the project needs, I founded Brains & Hearts, a digital place where I connect, through my large network, the right profiles to develop any kind of digital creative job, since a simple content plan to a complex e-commerce project. At Brains & Hearts I'm the project manager of every job and also Creative and/or Interactive Art Director when it… Show more With the mindset of developing a hub that could take any digital creative project, no mattering from where the professionals are working and what assets the project needs, I founded Brains & Hearts, a digital place where I connect, through my large network, the right profiles to develop any kind of digital creative job, since a simple content plan to a complex e-commerce project. At Brains & Hearts I'm the project manager of every job and also Creative and/or Interactive Art Director when it needs. Show less

As Head of Design at PLayKids for the PlayKids' App, I was responsible for the entire process involving art, interaction and user experience. Along with me I had a multidisciplinary team to train various functions in the area, such as Strategy, UX Research, UX Design, Content Design, Interface Design, Interaction Design, Illustration & Animation, Game & Play Design, DesignOPs and Tech Art. It was a great pleasure to work in an environment that allows us to have autonomy, space to create and… Show more As Head of Design at PLayKids for the PlayKids' App, I was responsible for the entire process involving art, interaction and user experience. Along with me I had a multidisciplinary team to train various functions in the area, such as Strategy, UX Research, UX Design, Content Design, Interface Design, Interaction Design, Illustration & Animation, Game & Play Design, DesignOPs and Tech Art. It was a great pleasure to work in an environment that allows us to have autonomy, space to create and freedom to dream together. And when I talk about dreaming, I mean the best experience that families have with our app. It's thinking about the fun times that children have. In learning that happens almost like magic, you know? We delivered entertainment that develops, and that's amazing. Show less

Being a creative for over 12 years with international experience, today I’m an Executive Creative Director leading a team of 15 creatives (8 Art Directors and 7 Copywriters), overseeing all the creative work they delivered, ensuring that they are insight-driven on-brand and on-strategy helping A2C to achieve its goal: to be recognized as a transformation company, focused on the strategic and advisory roles.

As an Associate Creative Director at A2C I assisted the Creative Director with creative direction and campaigns, as well overseeing all the areas correlated to the Creative Department on multiple projects, being a mixture of a leader, creative mind and a project manager, all at the same time.

Looking forward to provides expert guidance and consulting to freelance clients, me and a partner founded The Mind-Blowing Laboratory (TMBLab): a creative and strategic agency with the purpose to develop, coordinate, and activate of 360º campaigns based on data mining with clear OKRs and KPIs. At TMBLab I was in charged of all creative and media projects and activities serving as the initial point of a contact for all briefs as a Creative Thinker.

A2C | Aquent | Dlktsn | F.Biz | Live Content | Rockerheads

As an Interactive Art Director at F.biz I supervised a staff of Graphic Designers and collaborate with Web Developers for a range of interactive properties, toking the lead role in the research, development, and launch of new web-based products and services for marketing and promoting to clients such as Unilever (Hellmann's, Seda, Vasenol, Dove and Knorr) and Netshoes.

As an Interactive Art Director at Momentum I supervised a staff of Graphic Designers and collaborate with Web Developers for a range of interactive properties, toking the lead role in the research, development, and launch of new web-based products and services for marketing and promoting to top-tier brands like American Express, Aviva, Chrysler, Dodge, Fiat, Jeep and Mercedes-Benz.

Carillo Pastore Euro RSCG | Leo Burnet Brasil | MatosGrey | P&M