Guus Goorts Email & Phone Number

Achieve more with fewer resources - that's a challenge many marketing teams in higher education face. How can you achieve this year's goals and set yourself up for success in the years to come?I believe a big part of the answer lies in clarity.- Clarity about priorities within the team- Clear expectations from and towards your non-marketing colleagues- And a crystal clear offer to prospective studentsThrough audits, workshops and hands-on guidance, I help you and your team to get clear on your online marketing goals and priorities, whether for student recruitment or engagement. So that together, we can come up with a plan for both short-term results and long term viability.I combine 16 years of practical hands-on experience in (international) higher education marketing and in-depth experience with SEO and Google Ads. When collaborating on projects, I focus on getting maximum results from the resources available - both budget and people.Over the years I've worked with the British Council, MDIS (Singapore), Avans University of Applied Science (Netherlands), Koç University (Turkey), the Irish University Association and many more.You can engage me for staff training, digital marketing audits, strategy and hands-on guidance.I also share education-specific marketing insights. Besides what you see on LinkedIn:- I've published a book: Successful Student Recruitment with Google Ads- Next book comes out Oct, 2024: Genuinely Helpful: A practical guide to effective university websites- I run a bi-weekly e-mail newsletter.Know more?🌍 www.guusgoorts.com✉️ guus@guusgoorts.com✆ +31 85 0603 737

Listed skills include Business Strategy, Management, Marketing Strategy, Training, and 20 others.