Guus Van Loon
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Guus Van Loon Email & Phone Number

Data Strategy Consultant at Digital Power at Digital Power
Location: Netherlands, Netherlands, Netherlands 10 work roles 5 schools
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Current company
Role
Data Strategy Consultant at Digital Power
Location
Netherlands, Netherlands, Netherlands
Company size

Who is Guus Van Loon? Overview

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Quick answer

Guus Van Loon is listed as Data Strategy Consultant at Digital Power at Digital Power, a company with 100 employees, based in Netherlands, Netherlands, Netherlands. AeroLeads shows a matched LinkedIn profile for Guus Van Loon.

Guus Van Loon previously worked as Data Strategy Consultant at Digital Power and Head of Research & Development, and product owner at Bloakes. Guus Van Loon studied at Suas - A Schouten & Nelissen Company.

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Digital Power

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Profile bio

About Guus Van Loon

Skilled in simplifying complex concepts and motivated by an urge for innovation. I aid others in clarifying, structuring, and translating high-level strategies and creative ideas into actionable plans. As an attentive listener, I maintain a comprehensive grasp of the big picture, while I also love to dive deeply into the numbers and details. My background in cognitive neuroscience provides me with a profound understanding of human behavior, motives and drivers. This unique blend positions me as a valuable bridge between the tech specialists and the business stakeholders.Personally, I love outdoor time with my family, cooking Sichuan cuisine, and wave surfing, which combines my enthusiasm for sports and nature.

Listed skills include Research, Cognitive Neuroscience, Neuroscience, Project Management, and 13 others.

Current workplace

Guus Van Loon's current company

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Digital Power
Digital Power
Data Strategy Consultant at Digital Power
Employees
100
AeroLeads page
10 roles

Guus Van Loon work experience

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Data Strategy Consultant

Current

As a fast-growing data consultancy, Digital Power helps you go from data to action. We have extensive experience in different types of organisations, with all kinds of challenges. May we share our knowledge with you, as your data partner? We do it for pay or for free through our foundation, the Digital Power Datahub. ​Would you like to learn more about us.

Aug 2024 - Present

Head Of Research & Development, And Product Owner

  • As part of the Management Team, my responsibilities included:
  • Overseeing the execution of all client projects
  • Managing the team of research consultants
  • Development of Bloakes' research application (product owner)
  • Strategy development and implementation within the organization
Nov 2020 - May 2024

Senior Research Consultant

Helped marketeers gathering data-driven insights on irrational and emotional consumer behavior to create more successful propositions, campaigns and brands.

Apr 2018 - Nov 2020

Senior Research Consultant

Managed research projects from initial client inquiries and requirements, to the implementation of novel insights about implicit consumer behavior. Strived to empower all colleagues at Braynz to excel in their individual talents and skills.

Jan 2018 - Apr 2018

Neuromarketing Research Consultant

Recruited for the development of neuromarketing research methods, resulting in the "agile" development of Braynz' online implicit research application. Also, translation of client needs to research questions, and execution of implicit, facial coding and eye tracking experiments.

Jan 2016 - Jan 2018

Research Consultant & Project Coordinator

Amsterdam Area, Netherlands

Market research on subconscious consumer decision-making and sensory marketing in hospitality, retail and healthcare. (Did work at Consumatics, before they merged into Contrast.)

Sep 2015 - Apr 2017

Research Internship: Neural Foundations Of Branding In Consumer Decision-Making

Glasgow, United Kingdom

Oct 2014 - May 2015

Research Internship: Deep Brain Stimulation In Anxiety Disorders

Amsterdam Area, Netherlands

Feb 2012 - Jul 2012
Team & coworkers

Colleagues at Digital Power

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5 education records

Guus Van Loon education

Education record

"Mastermodule Innovatiekracht" -- Course on the creation of successful innovation ecosystems for both established companies and startups..

Master Of Science (Msc), Biomedical Sciences, Neurobiology

Main subjects: research, data analysis, cognitive neuroscience, neurophysiology, psychopathology.

FAQ

Frequently asked questions about Guus Van Loon

Quick answers generated from the profile data available on this page.

What company does Guus Van Loon work for?

Guus Van Loon works for Digital Power.

What is Guus Van Loon's role at Digital Power?

Guus Van Loon is listed as Data Strategy Consultant at Digital Power at Digital Power.

Where is Guus Van Loon based?

Guus Van Loon is based in Netherlands, Netherlands, Netherlands while working with Digital Power.

What companies has Guus Van Loon worked for?

Guus Van Loon has worked for Digital Power, Bloakes, Braynz, Contrast, and The University Of Glasgow.

Who are Guus Van Loon's colleagues at Digital Power?

Guus Van Loon's colleagues at Digital Power include Martijn Leunissen, Anita Lusiani, Oğuz Günal, René De Boer, and Mila Van Der Zwaag.

How can I contact Guus Van Loon?

You can use AeroLeads to view verified contact signals for Guus Van Loon at Digital Power, including work email, phone, and LinkedIn data when available.

What schools did Guus Van Loon attend?

Guus Van Loon studied at Suas - A Schouten & Nelissen Company.

What skills is Guus Van Loon known for?

Guus Van Loon is listed with skills including Research, Cognitive Neuroscience, Neuroscience, Project Management, Spss, Science, Academic Writing, and Eeg.

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