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Guy founded Mentus which markets entrepreneurial and technology based companies and products. The agency's success is enabled by creative solutions driven by customer-centric strategic positioning. Thirty-five years of marketing around the world in a broad range of technologies and markets have made this the pattern for success for all the agency's clients.Hundreds of companies, from small technology start-ups to FORTUNE 500 corporations have benefited from the agency's targeted market positioning strategies and noted workshops, which have led to and supported effective marketing campaigns, annual reports, and websites (and nearly 150 IPOs).Specialties: Product and service launch campaigns, advertising, branding, graphic design, public relations for technology, biotechnology, healthcare, telecommunications, software, banking, energy and non-profit verticals
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Life DirectorBiocom 1994 - Present -
Founder And DirectorMentus Jul 2022 - PresentGreater San Diego AreaFor more than four decades, Guy and Mentus have been developing smart solutions to complex market positioning and messaging challenges. Our suite of services ranges from corporate branding, marketing, and investor communications. Our products include market launch strategies and implementation, annual reports, videos to websites. In all cases, we bring 41 years of experience (16,000 projects) and strategic savvy to the challenge. By making our customers’ brands come alive digitally, we create a memorable user experience that positions their companies and sells their products and services.Guy has developed a national reputation for positioning and repositioning companies and institutions in transition. From start-ups to FORTUNE 500 enterprises, our messaging has enables these firms to succeed by getting funded, going public or getting acquired. -
Founder And CeoMentus Apr 1981 - Jul 2022San Diego, California, United StatesFor more than four decades, Guy and Mentus have been developing smart solutions to complex market positioning and messaging challenges. Our suite of services ranges from corporate branding, marketing, and investor communications. Our products include market launch strategies and implementation, annual reports, videos to websites. In all cases, we bring 41 years of experience (16,000 projects) and strategic savvy to the challenge. By making our customers’ brands come alive digitally, we create a memorable user experience that positions their companies and sells their products and services.Guy has developed a national reputation for positioning and repositioning companies and institutions in transition. From start-ups to FORTUNE 500 enterprises, our messaging has enables these firms to succeed by getting funded, going public or getting acquired. -
TrusteeAssociation Of Clinical Research Professionals Mar 2017 - Mar 201999 Canal Center Plaza | Suite 200 | Alexandria, Va 22314ACRP supports clinical research professionals through membership, training and development, and certification. Founded in 1976, ACRP is a Washington, DC-based nonprofit organization with more than 13,000 members who work in clinical research in more than 70 countries. ACRP's vision is that clinical research is performed ethically, responsibly, and professionally everywhere in the world. ACRP's mission is to promote excellence in clinical research. -
General ManagerMarina Advertising 1978 - 1979In-house advertising agency for Revell, Inc.
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Marketing DirectorInternational Training Consultants 1976 - 1978Marketing and Training management in Tehran, Iran, just before the revolution
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Graphics DirectorGetty Oil 1975 - 1976
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Design Production DirectorSumma Corporation 1973 - 1975Greater Los Angeles Area
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Art DirectorYoung&Rubicam, San Diego 1971 - 1973Second largest agency in San Diego; Creative for Teledyne Ryan, Anthony's Fish Grottos, City Chevrolet, Tiquana Bullfights, Pacific Theaters, Francis Parker School
Guy Iannuzzi Skills
Guy Iannuzzi Education Details
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Psychology -
Masters In Business Administration -
Fine Art -
Psychology, Astronomy, Oceanography, Art
Frequently Asked Questions about Guy Iannuzzi
What company does Guy Iannuzzi work for?
Guy Iannuzzi works for Biocom
What is Guy Iannuzzi's role at the current company?
Guy Iannuzzi's current role is Founder and Director, Mentus.
What is Guy Iannuzzi's email address?
Guy Iannuzzi's email address is gu****@****ail.com
What is Guy Iannuzzi's direct phone number?
Guy Iannuzzi's direct phone number is +185845*****
What schools did Guy Iannuzzi attend?
Guy Iannuzzi attended University Of Arizona, National University, Art Center College Of Design, University Of Arizona.
What are some of Guy Iannuzzi's interests?
Guy Iannuzzi has interest in Economic Empowerment, Education, Environment, Science And Technology, Human Rights, Animal Welfare, Arts And Culture.
What skills is Guy Iannuzzi known for?
Guy Iannuzzi has skills like Strategy, Marketing Strategy, Entrepreneurship, Start Ups, Leadership, Marketing Communications, Marketing, Advertising, Management, Biotechnology, Business Strategy, Strategic Planning.
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