• Successfully established a digital presence of IELC via the creation of a website that resulted in 4x of the expected weekly traffic.• Directed the development and refinement of the visual identity and brand guidelines for IELC, ensuring consistent application across all platforms.• Conducted regular design workshops and design reviews to teach a team of 9 best UX/UI practices.• Established client communication channels to set project milestones and obtain timely approvals, ensuring on-time delivery of design projects.• Coordinated with development team for seamless delivery of design assets, meeting 100% of project requirements and timelines.

•Developed a renewed visual identity for the university club that houses 100+ upcoming designers.•Execute the branding, communication, and marketing through developing brand guidelines

• Assisted project managers in the successful completion of 100+ projects that converted into 3 million dollars in revenue.• Monitored, updated, and reported on the company’s KPIs to senior management every week.• Successfully coordinated schedules and met deadlines with approved subcontractors while keeping track of work documentation and files, resulting in no delays.

• Worked under the product design team to produce immersive, engaging designs & prototypes for a smooth user experience, producing 15+ interactive designs.• Developed research and provided feedback to improve user flow during the onboarding process.• Created a clickable prototype of a mobile version of an interactive Chinese live class

• Conducted user experience research through the collection of 102 user surveys.• Initiated & led the design process for a team of 3 to develop an interactive prototype of an app concept.• Presented research findings and project proposals to a panel of 5 professional juries.• Won best visual design award

• Ideated and executed a variety of promotional graphics for college programs and departments• Designed digital imagery for social media• Collaborated with college departments to plan, and develop graphics for campus events

• Designed branding collaterals for various clients across multiple industries• Maintained communications with clients, received feedback and delivered printed assets.• Operated printing machinery