Artistic Director: Head Of Creation, Communication And Industrial Innovation
Paris, Île-De-France, France
Strategic and operational management of the activity and people of three departments of this luxury leather goods manufacturer, specializing in the crafting of exotic skin products, in particular as a subcontractor for Hermès, Chanel, Delvaux, Moynat, Goyard, etc.Head of creation:› Design and direct the implementation of the lines of leather goods, small leather goods, accessories, furniture and exceptional pieces for our brand Vassant Paris;› Create online and offline communication tools and artworks;› Initiate and manage artistic projects related to the brand such as artworks for the shop, collaborations with designers as Isabelle Poupinel and Stone Paris, photo shoots, etc.Head of communication:› Define and implement the marketing strategy and the customer experience for the group’s brands;› Manage the French government’s labels Entreprise du Patrimoine Vivant et Fabriqué à Paris;› Meet partners, VIP and VVIP customers, distributors, in order to promote and market our products and services;› Manage public relations and be the press spokesman of the company during visits and interviews with journalists (web articles, paper press, and TV interviews with France 2, BFM Business, TV5 Monde, BSmart…);› Create an expert training program in order to provide our B2B customers with an innovative way to learn the expert vocabulary required for marketing and sales teams.Head of industrial innovation:› Set up and supervise the processes of the industrialization office: procedures, design methods, software training, etc.;› Accompany French and international customers in their complex conception projects;› Manage the fleet of industrial machines, computer equipment and telephone services for the group's production sites, and supervising the people’s training to all the digital tools;› Keep abreast of current events in the leather goods industry and develop innovative solutions meeting market needs to serve the strategical development policy of the company.