Lead a team of passionate professionals responsible for fundraising, foundation and corporate philanthropic support, communications, marketing, public relations and digital advancement. Provide strategic leadership to grow and sustain $4M annual budget.

Client List Past and PresentMarine Science Institute In collaboration with One Big Fish, planned and facilitated an organization-wide brainstorm to develop strategic direction for the 50th Anniversary. Built a strong consensus around core goals and campaign activities including fundraising, events and communications. Doctor On DemandProvided strategic/tactical marketing and communications support across enterprise and consumer pipelines, to inform and engage target audiences, and drive market awareness.Pajaro Valley Community Health TrustConducted a comprehensive brand and messaging audit, developed a strategic communications plan and individual giving strategy. Save The BayProvided ongoing strategic and tactical support across communications, fundraising and policy-related initiatives; interim Director of Communications June through February 2018-2019.Lumigence LLCStrategic advisor supporting the launch of the Lumigence Plasma Beam, an energy-based, bioelectric plasma device that bridges the gap of traditional healing with the technology of modern medicine.AWROOF! Developed a tailored communications strategy to support and announce AWROOF's acquisition of Dog Day Afternoons.

• Responsible for developing and implementing a three-year, integrated marketing and communications plan to expand the mission of restoring and protecting coral reefs in partnership with local communities.• Assumed Development Director responsibilities for six months and drove annual giving to exceed $830,000.• Audited all marketing channels such as website, social platforms, internal and external communication messaging resulting in higher ROI.• Piloted Salesforce migration to NPSP platform and identified 4,000 angel donors from 30,000+ contacts during the analysis of data transferred between the platforms.• Developed and designed a capital campaign portfolio to support the launch of Adaptive Reefscapes, and its public rollout across all communication channels.• Challenged the status quo and overhauled donor outreach processes leading to a 50 percent increase in efficiency.• Delivered a comprehensive brand update across all outlets including print collateral, websites, donor messaging, etc.• Advisor to Executive Director and to the teams based in Indonesia, Hawaii, Fiji, and Honduras.

• Led overall account management for multiple clients such as Clif Bar & Company, Peets Coffee & Tea and The Marine Mammal Center.• Developed and implemented strategic integrated campaigns to support the unique objectives for each client.• Oversaw the annual budgets for multiple accounts and allocated resources per project.• Trained new team members and mentored junior staff.

• Initiated crisis communications protocols including parental contact/notification procedures, internal and external messaging and press spokesperson for situations like the Yosemite Hantavirus outbreak.• Led collaborative educational efforts with partners and audiences including the National Park Service, National Geographic, Klean Kanteen, environmental education and K-12 education leaders.• Orchestrated coordinated messaging in print and online formats, such as press releases, education collateral, monthly newsletter and donor communications.

• Envisioned and brought to life the public relations department, introduced best-practices guidelines and built media campaigns to raise awareness and thought leadership for environmental education.• Facilitated the rebranding from Yosemite National Institutes to NatureBridge operating in six locations. • Fostered the public image of top-level executives through internal and external communications.• Invited and coordinated visits by senior government officials and agency leaders.

• Developed and implemented public relations strategies to address crisis situations, for example, the August 2009 grizzly incident, drove all media relations efforts and often served as spokesperson. • Built an active social media presence that was acknowledged by Mashable and the New York Times. • Designed and implemented a multi-faceted campaign promoting a gorilla’s birth; received worldwide attention including Good Morning America, the BBC and NPR; baby naming contest with entries from in 48 states, 40 countries; and baby-registry fundraising initiative that raised $5,000+ in new donations.

• Served and drove strategies for the consumer and technology practice groups, included accounts such as General Motors, Major League Baseball, Phillips Electronics, Palo Alto Medical Foundation, Clif Bar, Nestlé, Best Buy, Leapfrog, Oxygen Network, SideStep, Simply Hired and TheFind.com.• Directed a ten-member team supporting the MLB All-Star Fanfest with a record attendance of 125,000+.• Launched Dreyer’s/Edy’s Dibs via a multi-tier campaign including a cross-country ice cream tour.• Coordinated GM’s U.S. based media and sustainability event logistics in China, resulted in new business.• Secured top-tier media coverage with placements in PARADE, USA Today, San Francisco Chronicle, Good Morning America, The Ellen DeGeneres Show, TechCrunch, and ZDNet.

• Orchestrated media communications and events for the World’s Largest Performance Driving School and national competition.• Planned, organized and facilitated media interviews for celebrity drivers – Adam Andretti, Randy Tolsma, Johnny Rutherford IV – with major television, print and radio outlets within markets for all 15 cities.• Secured positive coverage in 167 print publications and 110 broadcast media outlets, reaching more than 30 million people.