Gwen Gulick

Gwen Gulick Email and Phone Number

Communications Strategist for Talent and Workforce Development Leaders, Entrepreneur, Mental Health Advocate @ Quickstep Communications, LLC
Gwen Gulick's Location
Harvard, Massachusetts, United States, United States
Gwen Gulick's Contact Details
About Gwen Gulick

My firm Quickstep helps talent and workforce development leaders create communications to engage their most important stakeholders including clients, employees, boards, and funders. We bring deep industry and communications expertise and a fresh perspective to your highly visible and strategic deliverables--from board presentations to all-hands calls to client events. We also create thought leadership strategies for clients to demonstrate expertise and build brand awareness for them and their organizations. We translate experience and IP into meaningful content across writing, speaking, and LinkedIn. We advise executives on their messaging and editorial agenda, how best to tell their story, and where to invest their time and resources to break through the noise.We work with higher education, nonprofit, and corporate clients messaging to business audiences. Areas of focus and interest include future of work, leadership development, work-based learning, mental health, well-being in the workplace, and women in leadership.I live near Boston with my husband, two nearly grown kids, and two sweet dogs. A friendly Midwesterner, my earliest job was working in the family business, a small chain of five and dime stores. I was the kid who stayed up past bedtime writing in my journal with a flashlight, because I just HAD to write! I also love cycling, swimming, traveling, and singing with gusto. My personal purpose is to support kids and families living with serious mental health conditions.

Gwen Gulick's Current Company Details
Quickstep Communications, LLC

Quickstep Communications, Llc

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Communications Strategist for Talent and Workforce Development Leaders, Entrepreneur, Mental Health Advocate
Gwen Gulick Work Experience Details
  • Quickstep Communications, Llc
    Founder And Principal
    Quickstep Communications, Llc Apr 2015 - Present
    Harvard, Ma, Us
    Seasoned communications consultant focused on content strategy and development. Help thought leaders translate their expertise and ideas into content that will engage their audiences and raise their profiles. Deep experience in leadership, organizational learning, HR, consulting, edtech, AI, analytics, and tough tech. Communications coach and writing partner to CEOs and executives. To learn more about our clients and our work, visit www.quickstepcommunications.com
  • Families For Depression Awareness
    Volunteer Board Member And Marketing Committee Lead
    Families For Depression Awareness Dec 2018 - Present
    Waltham, Ma, Us
  • Harvard Business Publishing
    Associate Director Communications & Thought Leadership
    Harvard Business Publishing Jan 2013 - Apr 2015
    Brighton, Ma, Us
    Leading member of Marketing team integral to triple-digit growth in sales. Managed thought leadership, content strategy and development, public relations, branding, internal communications and Global 2000 reference customers. Key contributor to unit go-to-market strategy, and organization communications priorities.• Contributed to development and execution of the organization's new strategy. Advised leadership on communications, change management, and employee engagement.• Launched social media strategy. Grew Twitter following by 300% in first three months.• Partnered with clients including AT&T, BD, Coca-Cola, Fluor, Goodyear, Humana, HP, and Merck to promote their teams through awards, client stories, videos, and speaking engagements. Earned finalist status with 80% of award submissions.• Coached internal experts, faculty, and authors to speak at HBP-hosted events and industry conference opportunities. Developed presentations, wrote scripts, and created storyboards and narratives for videos and events.• Created thought leadership agenda. Identified emerging trends and “hot issues” from industry and primary research. Work with internal experts to craft point of view. Produced multiple white papers in FY2014 that drove record-breaking downloads as offers for email marketing campaigns and garnered increased registrations.• Drove strategy of signature annual global conference for top clients. Increased attendance by 400% in five years, attracting more senior and influential attendees. Owned conference theme, agenda and format. Built consensus on agenda with stakeholders and clients. Managed session development and speaker experience.• Worked with global staff and distributors in China, Singapore, The Philippines, India, the Middle East, Australia, and Europe on branding, messaging and positioning of solutions.
  • Harvard Business Publishing
    Sr. Marketing Communications Manager
    Harvard Business Publishing Oct 2004 - Jan 2013
    Brighton, Ma, Us
  • Horn Group
    Director
    Horn Group May 1999 - Oct 2004
    San Francisco, Ca, Us
    Advanced from Senior Account Executive to Director during five-year tenure with respected San Francisco-based high tech PR agency. Led client account teams, took lead team position with clients, and managed and developed 4-6 direct reports. Drove positioning and strategy, thought leadership and issues campaigns, and customer programs for start-ups and public companies.• Worked with more than 30 software and services accounts, working with teams to launch products, promote thought leadership agendas, refine messaging and increase industry awareness. Clients included ATG, Cognos, Highland Capital Partners, Information Builders, and Netegrity.• Forged direct relationships with reporters and secured coverage with media outlets including the Boston Globe, Business 2.0, CFO Magazine, Cnet, Fast Company, InformationWeek, Investor’s Business Daily, Wall Street Journal and Wired.• Built customer reference programs to enhance communications efforts. Created “persuasion packages” to sell the value to initially hesitant customers.• Engineered aggressive competitive programs for clients to crowd coverage and de-position larger competitors with sizable marketing budgets. Dramatically changed competitive standing for clients such as ATG and Cognos, increasing share of voice in target publications, shifting rankings by industry analysts and creating buzz in their respective markets.
  • Pegasystems
    Public Relations Manager
    Pegasystems Mar 1996 - May 1999
    Cambridge, Ma, Us
    • Managed global PR program for $44 million business-to-business software firm, driving awareness of the company with prospects, press, and industry and financial analysts through its IPO and growth from 120 to 600+ employees.,• Proactively managed inside staff and outside PR firms in the U.S and Europe.• Generated editorial coverage with targeted publications (including Forbes, The Boston Globe), both directly and through targeted work with PR firms. Frequently acted as press spokesperson.• Secured speaking engagements for the management team. Wrote speeches, abstracts and biographies and drove presentation development.

Gwen Gulick Skills

Marketing Communications Public Relations Corporate Communications Content Strategy Content Development Strategy Thought Leadership Social Media Integrated Marketing Media Relations Content Management Social Media Marketing Marketing Lead Generation Copywriting

Gwen Gulick Education Details

  • Michigan State University
    Michigan State University
    Marketing
  • Luke M. Powers
    Luke M. Powers

Frequently Asked Questions about Gwen Gulick

What company does Gwen Gulick work for?

Gwen Gulick works for Quickstep Communications, Llc

What is Gwen Gulick's role at the current company?

Gwen Gulick's current role is Communications Strategist for Talent and Workforce Development Leaders, Entrepreneur, Mental Health Advocate.

What is Gwen Gulick's email address?

Gwen Gulick's email address is gg****@****ard.edu

What is Gwen Gulick's direct phone number?

Gwen Gulick's direct phone number is +161778*****

What schools did Gwen Gulick attend?

Gwen Gulick attended Michigan State University, Luke M. Powers.

What are some of Gwen Gulick's interests?

Gwen Gulick has interest in Children, Economic Empowerment, Environment, Education, Arts And Culture.

What skills is Gwen Gulick known for?

Gwen Gulick has skills like Marketing Communications, Public Relations, Corporate Communications, Content Strategy, Content Development, Strategy, Thought Leadership, Social Media, Integrated Marketing, Media Relations, Content Management, Social Media Marketing.

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