Gwenaelle Houeix Email and Phone Number
I support the company in two main aspects - product management, - digital markerting and communication.I can do this starting from scratch with significant budgets or limited resources.I learned to work in the demanding environment of a large group, and later, I was able to transfer my skills to an SME and a startup.What I know and love to do:• Share and co-construct ideas• Product strategy• Create concepts from scratch, make proposals, challenge them, and then find the resources• Do, and not simply propose• Be the bridge between different stakeholders: I explain what the business expects to the project teams and what is feasible to the business• Discover on a daily basis and be the spokesperson for innovationsIn our ever-changing world, I am convinced that it is our ability to analyze, structure, solve collectively, and communicate that will make a difference.These are "soft" skills that I love to leverage for the benefit of the company.My specialties: I am an empathetic person who knows how to drive teams towards a shared vision. I have a true sense of commitment and the initiative to carry projects and values that are close to my heart.C permit
Convergo
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Product Manager - First PmConvergo Nov 2020 - PresentGeneva, SwitzerlandCONVERGO is a startup with the ambition to bring greater transparency and accessibility to the global mobility industry.We develop a B2B SaaS management platform that provides real-time quotes for complex relocation services and identifies the best-fit providers for the job.PRODUCT MANAGEMENT- TECH- Define the product vision and objectives with stakeholders - SaaS solution- Managed the entire product life cycle, from planning and detailed product requirement documents to wireframe development and budget- Acted as the liaison between product, development teams, and sales teams to understand customer demand for new features - Owned the product roadmap and meet feature deadlines- Designed the features, developed specifications/ user stories- Managed the UX/UI realisation- Test QA intervention- Led a team of contractorsMARKETING & COMMUNICATION- Go-to-Market Launch: messaging, packaging- Website creation - Social media content strategy- Business offers packaging- Support to business developers -
Digital Project And Marketing ManagerMrs Management Sa Jan 2018 - PresentGeneva, SwitzerlandPROJECT MANAGEMENT - Manage and drive the development of a mobile app for mobile employees and an HR platform: including design, specification, and monitoring.- Hire and manage external service providers (freelancers, developers, agencies)- Support internal teams in process transformationMARKETING & COMMUNICATION- Inbound marketing: lead generation, landing pages, target tracking- Content management: editorial strategy, writing FR/UK/IT website pages, writing blog articles, managing editorial planning- Marketing campaign, emailing and KPI analysis- SEO, SEA, Google Analytics- Social networking animations and content (company page and CEO profile)- Market research and analysis- Event management - Influencing strategy (HR think tank)- Freelance recruitment and management - Business development team support- Organisation of pitches, AO presentations, etc.- Press releases -
Digital Marketing ConsultantFreelancing Dec 2016 - Nov 2017Geneva, Switzerland- Support for website redesign (content creation, architecture proposals, definition of personas)- Development of brand identity: graphic charter, visual universe, marketing materials- Packaging of marketing offers
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Head Of Marketing And Communication - Financial SectorMazars Sep 2011 - Sep 2016Paris, Île-De-France, FranceMarketing & Communications Manager for the financial services sector (banking, insurance, consulting, corporate finance):- Creation and implementation of marketing plans - Budget management- Managing relationships with sector and business line partners- Marketing campaigns for publications, services and expertise- Offer packaging- Content marketing (contribution to studies, expert opinions, writing of web pages/leaflets, etc.)- Digital strategy (e-reputation, social networks, content promotion)- Sales support-Events management -
Head Of Events, Partnerships And Public RelationsMazars Jul 2004 - Sep 2011Paris, Île-De-France, FranceFor 7 years, my role was to work directly with the management to develop the reputation and image of the Mazars Group with institutions, partners, clients and prospects.- Project management and internal/external coordination- Implementing the external communication plan- Researching and establishing partnerships (Paris Europlace)- Organising events (clubs, business breakfasts, conferences, public relations (alumni))- Implementing the sponsorship policy (Louvre Museum)- Organising and coordinating internal events (executive seminars for partners, annual conference, internal staff party ....). -
Event Project ManagerFicofi Grands Crus Services Sep 2003 - Jul 2004Boulogne-Billancourt, Île-De-France, FranceOrganisation of public relations operations and prestige events for private finance clients: wine tastings (Château Margaux, Domaine de la Romanée Conti, Petrus, etc.), major wine events (Le Crillon / Paris; Great Eastern Hotel / London), etc.Organisation of wine tours (Château Suduiraut, Bordeaux) ....Business development -
Event Project ManagerEvent Agency Jun 2000 - Sep 2002Région De Boulogne-Billancourt, FranceOrganisation of events and public relations operationsSales development
Gwenaelle Houeix Skills
Gwenaelle Houeix Education Details
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Digital Marketing & Business, 2016 - 2018 Efap - Ecole Des Nouveaux Métiers De La Communication -
Product Management -
Directeur De La Communication - Rncp Niveau I, 2016 - 2017 -
EsthuaMaîtrise D’Ingénierie Domaine Économie Gestion Droit
Frequently Asked Questions about Gwenaelle Houeix
What company does Gwenaelle Houeix work for?
Gwenaelle Houeix works for Convergo
What is Gwenaelle Houeix's role at the current company?
Gwenaelle Houeix's current role is Product Manager | Project Management | Product Marketing Manager | Digital Marketing | Communication.
What schools did Gwenaelle Houeix attend?
Gwenaelle Houeix attended Mba Spécialisé Digital Marketing & Business, Join Maestro, Efap - École Des Nouveaux Métiers De La Communication, Esthua.
What skills is Gwenaelle Houeix known for?
Gwenaelle Houeix has skills like Gestion De Projets, Achats, Corporate Events, Management, Marketing, Communication, Gestion De Projet, Relations Publiques, Finance, Audit, Marketing Communications, Marketing Strategy.
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