George Xiang Email & Phone Number

Beijing, Cn

China

Beijing City, China

• Ensure meeting revenue and growth target of the accounts in China region as well as the overall growth of China region• Responsible for strategic client communications, conflict resolution, and compliance on client deliverables and revenue• Aware and in pursuit of opportunities for account growth and new business• Communicates the client's goals and represent the client's interests to the team• Provides regular communication between the client and team, to build strong team representation and set proper client expectations.• Ensures that client issues are dealt with in an efficient manner, informing the Account Director of any problems that may arise• Reports to the Account Director, providing regular input on all account activity, including status and reports on a weekly basis

Beijing City, China

• Manage $2.5 million USD marketing budget and meet marketing objectives• Oversee and facilitate the delivery of China Verisign Integrated Program (VIP) 2014, ensuring it meets annual target througho Work with third party agencies (MRM from McCan) and PR companies (Weber Shandwick) from the initial development to creative design, focus group testing, content development, to final market delivery, and reporting • Account management and primary business contact for key registrars in China, duties include and not limited too Ensure revenue and growth target of the accounts in China region as well as the overall growth of China region are meto Effective client communications, conflict resolution, and compliance on client deliverables and revenueo Aware and in pursuit of opportunities for account growth and new businesso Communicate the client's goals and represent the client's interests to the teamo Provide regular communication between the client and team, to build strong team representation and set proper client expectations.• Conduct in-depth market search on consumer buying behaviour with leading marketing research company (iResearch China) to understand our target marketing (brand preference, purchase intent, market locale, etc)• Conduct and oversee market analysis with leading research company Millward Brown China, ensuring effective marketing delivery• Organise and host national exhibitions from initial planning, booth design and setup, logistics, to final implementation. o 2014 Annual Registrar day in Beijingo 2014 Main sponsor for Hosting-Con in Shanghaio 2014 Main sponsor for Reseller Club in Beijing• Live presentation in front of large live audience (200 plus) on Market behaviour and company performance report 2014• Featured as the face of .com in 2014 in a 1 minute video advertisement for Verisign China marketing campaigno Oversee entire production process from initial script writing, filming, acting, to final production and post-processing

Melbourne, Australia

• Facilitate with promotion of branding and events from start to finish.• Acquire sponsorship for corporate events – key sponsors include Loreal Australia, Lancome, Ko Zi Jiao Wine 口子窖, Bank of Hang Zhou 杭州银行, Central Equity Developer, AXF Developlemt, Commonwealth Bank and other small and medium enterprises from Australia and China.• Prepare marketing contracts for clients• Efficient in traditional print media (newspaper and magazines) and new online / social media (website, social platforms, television)• Efficient resource sharing with key stakeholders to increase networking, and ultimately promote company branching out – recent participation at large marketing expos include: 2013 Annual Tianjin Tourism Expo, World Media Summit held at Beijing, Taipei Fou Guang Mountain Buddah Celebration 2013佛光山全球佛诞节, 2013 World Media Summit in Qingdao 2013世界华文传媒论坛 • Work closely with Chinese delegates and government officials to form a close relationship especially with the Chinese and local multicultural communities – key partners include: An Hui TV station 安徽电视台, City of Tian Jing, Jing Wang Media Group 津晚传媒, Zhe Jiang TV station 浙江电视台, He Nan TV station 河南电视台, Shang Dong TV station 山东电视台, Shen Zhen TV station 深圳电视台 and He Fei TV station 合肥电视台• In charge of numerous joint ventures with overseas (Chinese) companies to promote local advertising and inbound investment into Australia• Selling and promoting Australia firms (including Jayco caravan, Riviera pleasure-craft and marine boats, Nurse 357 Health Products, OzMilko Diary Products, Sir Paz Red Wine etc) to China through media, expo and government relations. • Organising and inviting delegates and companies to and from China to promote and building relationship, ultimately selling • Manage a team of 15 people

Bachelor Of Technology (B.Tech.), Information Technology

Bachelor Of Urban And Regional Planning, City/Urban, Community And Regional Planning