I’m Gjokica Zafirovski, a seasoned UX Design and Research professional with over 25 years of experience in creating innovative digital experiences for both startups and large enterprises. My expertise spans across user experience research and design, team leadership, and strategic project management. My career has been defined by a commitment to delivering high-quality products that meet user needs and exceed market standards.Throughout my journey, I've led cross-functional teams, driven research and data-driven design decisions, and facilitated design sprints to foster innovation. My approach integrates end-to-end user journey service design, prototyping, and exploring product visions to ensure production excellence and design integrity.Skills & Expertise* Design Process: Comprehensive understanding of design principles and processes, from initial research to final product delivery.* User Experience Research & Design: Skilled in conducting studies, surveys, and data analysis to inform design decisions.* Team Leadership: Experienced in building, mentoring, and leading cross-functional teams.* Technical Proficiency: Expertise in prototyping, testing UX solutions, and working with various software frameworks.