Gzerrel L. Email & Phone Number

Australia

Victoria, Australia

- Onboarding new clients, both self serve and managed into DSP- Ad Trafficking and Troubleshooting- Optimising campaigns for awareness, engagement and performance- Upsell/Cross sell into various products, services and channels- Omni-Channel Expert- Full funnel marketing strategy

Melbourne, Victoria, Australia

- Ideation of Kidtech Platform- Coordinating & Liasing with all stakeholders ensuring feasibility of platform- Analysing past data to make informed decisions to improve margins- Analysing Youtube Channels, Apps & Sites to formulate seasonality costs to company and clients- Managing flow from CRM to Project management & Campaign setups

Melbourne, Victoria, Australia

- Client Success - Managing Relationships with Clients and providing product solutions to clients to meet KPI goals- Product Discovery – Research and Hands on to discover new channels to provide solutions that opens up revenue flow for non-existing clients- Benchmarking – Analysis of campaign data every half year to provide client insights on where they sit in terms of performance- Team Management – Manage the Campaign Success & Adops team, ensuring best practices across APAC-… Show more - Client Success - Managing Relationships with Clients and providing product solutions to clients to meet KPI goals- Product Discovery – Research and Hands on to discover new channels to provide solutions that opens up revenue flow for non-existing clients- Benchmarking – Analysis of campaign data every half year to provide client insights on where they sit in terms of performance- Team Management – Manage the Campaign Success & Adops team, ensuring best practices across APAC- Operations Team Advisor – Conducting knowledge sharing sessions for AM/CS/AdOps team and ensuring best practices across APAC- Development of Campaign & Accounts Playbook Show less

Melbourne, Australia

- Account Management - Managing Relationships with Clients, coordinating project amongst all stakeholders- Media Planning/ Activations - From Briefs to Ideation for Production team to create Rich Media and activation of campaigns- Campaign Management - Managing Pre/Mid/Post Campaigns on AwesomeAds (KidTech/Adtech for Kids) & Google Ads o Optimisation – Ensuring best performance across all channels and weekly updates on performance to clients with commentary and optimisation… Show more - Account Management - Managing Relationships with Clients, coordinating project amongst all stakeholders- Media Planning/ Activations - From Briefs to Ideation for Production team to create Rich Media and activation of campaigns- Campaign Management - Managing Pre/Mid/Post Campaigns on AwesomeAds (KidTech/Adtech for Kids) & Google Ads o Optimisation – Ensuring best performance across all channels and weekly updates on performance to clients with commentary and optimisation recommendations o Rubicon – Onboarding new clients and programmatic campaign management o Inventory & Campaign Management for Social App for Kids (Pop Jam) o Analysis and Reporting for Clients o Evaluation & Recommendations For Clients Show less

Melbourne, Australia

e-Commerce- Management of e-Commerce website through Big Commerce & Weebly- Photography & Upload of Latest Retail Products- Driving of Traffic through Facebook & Google Adwords Campaigns to Achieve Sales Targets- Management of Social Media- Analysing Traffic, Sales & Campaigns through Multiple Channels- Quarterly Analysis & Review of Product Sales- Planning of Sales Promotions through A/B Testing Creatives with Team- Online Product, Price, Placement &… Show more e-Commerce- Management of e-Commerce website through Big Commerce & Weebly- Photography & Upload of Latest Retail Products- Driving of Traffic through Facebook & Google Adwords Campaigns to Achieve Sales Targets- Management of Social Media- Analysing Traffic, Sales & Campaigns through Multiple Channels- Quarterly Analysis & Review of Product Sales- Planning of Sales Promotions through A/B Testing Creatives with Team- Online Product, Price, Placement & Promotion- Competitor AnalysisRetail Management & Sales- Retail Sales in Store- 4Ps (Product, Price, Placement & Promotion)- Management of Stocks through Internal Systems & Reporting- Liaising with International Vendors- Planning of Promotional Material for Product Launches - Execution of New Product Launches Show less

Singapore

Campaign Management• Campaign Set ups• Performance & Display Marketing – Increase impressions, CTR and Lead acquisition for campaigns for globally recognised businesses. A/B testing and in-depth data driven analysis based a weekly update of performance through order rates and conversions/lead Acquisition• Campaign Technical Support – Implement campaigns and modifying existing ones using internal software that includes very specified and specialised targeting and link trackings… Show more Campaign Management• Campaign Set ups• Performance & Display Marketing – Increase impressions, CTR and Lead acquisition for campaigns for globally recognised businesses. A/B testing and in-depth data driven analysis based a weekly update of performance through order rates and conversions/lead Acquisition• Campaign Technical Support – Implement campaigns and modifying existing ones using internal software that includes very specified and specialised targeting and link trackings. • Optimisation of campaigns through creative concepts and reviewing on a weekly basis to try and improve and maximise CTR, Order rates and lead acquisitions.• Data Analysis – Identifying trends and patterns across large sets of data (e.g. marketing traffic sources & correlation of valuable leads to provide utmost best to clients)• Copy Writing – Creativity and value added online campaigns; building trust & relationships. Reading and ensuring contracts are of standard practices and ethics.• Email Marketing - Sending out EDMs to clients and existing database and optimising based on CTR and conversions• Ad Serving – Utilising Revive Adserver (OpenX) platform to track, upload, and improve display/banner campaignsSales & Relationship Management• Maintaining and building of relationships with clients• Establishing new connections through LinkedIn, Skype and Affiliate Networks• Recognising opportunity of business with potential clients and reaching out to new potential businesses with offer to reinforce businesses to grow exponentially with lead generation• Maximising revenue to reach target KPIs by reviewing performance on a weekly basis• Finance – Using the accounting platform Netsuite to generate invoices, ensuring they tally with internal reports Show less

Singapore

Part time role in Direct Marketing- Email- Liaising with Vendors- Social Media Content Updates- Branding- Product Packaging & Placement

Singapore

• Sales of various hampers and wreaths to customers• B2B Telemarketing• Reaching Target KPIs• Handling of customer complaints and feedback

Singapore

• Liaised with various Tricom full-time staff to assist in the launching of ExxonMobil's plant expansion in Singapore• Organising of transport for ExxonMobil's plant tour for the public • Allocation of manpower for event launch

Singapore

• Handling of import and export cargo clearance• Monitoring and handling of manpower for shipment and clearance• Physical handling of cargo for import and export

Singapore

• Attained Private rank after 3 months of Basic Military Training• Posted to Army Training Evaluation Centre as a Soldier in the Opposing Force• Upgraded posting to HQ Project Team for after training evaluations for various battalions in Singapore • Promoted to Head of Project and Video team for after training evaluations• Personal Assistant to Lieutenant Colonel• In-charge of liaising with all senior officers of preparation materials for presentation and results for… Show more • Attained Private rank after 3 months of Basic Military Training• Posted to Army Training Evaluation Centre as a Soldier in the Opposing Force• Upgraded posting to HQ Project Team for after training evaluations for various battalions in Singapore • Promoted to Head of Project and Video team for after training evaluations• Personal Assistant to Lieutenant Colonel• In-charge of liaising with all senior officers of preparation materials for presentation and results for debrief• In-charge of manpower within IT, project and video department• In-charge or organising all debriefs for the all training evaluations• Attained plaque award for excellence of service Show less

Singapore

• Assisted with organising Nomura APEC summit business meeting in Marina Bay Sands Singapore• Assisted with the launching of Porche's new range of cars• Assisted with launching of Volkswagen's new range of cars• Various product launches in Singapore• Organising manpower allocation for all events• Liaising with various companies for events