Marketing Executive
CurrentLeading the marketing for DQ Global, a renowned developer of data quality improvement software. Offering solutions to address data quality challenges for large organisations worldwide. My current role involves:⢠Implementing and overseeing the development of a marketing strategy, aligning with business goals and objectives at DQ Global⢠Leading initiatives to drive brand awareness and generate high-quality leads through targeted marketing campaigns⢠Curating a detailed content calendar and managing the creation of engaging content for various channels, including blogs, factsheets, case studies, and videos⢠Take charge of optimising the company website for SEO by strategically managing content and keywords⢠Creating and managing company advertising on LinkedIn and PPC platforms to enhance visibility⢠Handling all branding and corporate identity activities, ensuring consistency and alignment with brand standards