H. Parker Higgins Email and Phone Number
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H. Parker Higgins is a Chief Strategy Officer at WeSalute 🫡 at WeSalute (fka Veterans Advantage). They possess expertise in social media, social media marketing, marketing communications, digital marketing, leadership development and 41 more skills.
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Chief Strategy Officer (Cso)Wesalute (Fka Veterans Advantage) Nov 2023 - PresentSalt Lake City, Ut, Us -
Sr. Director Of Technology & InnovationWesalute (Fka Veterans Advantage) Dec 2021 - Nov 2023Salt Lake City, Ut, Us- Strategic Roadmap- Technology Architecture- Product Legal Counsel- Operational Management -
Digital Director, Product OwnerWesalute (Fka Veterans Advantage) Oct 2017 - Dec 2021Salt Lake City, Ut, Us- Roadmap Portfolio Development: including Product Features, Requirements, UX/UI Guidelines, ROI, RICE, & Value Analysis, and Dependency Chains to match the Business Value and Resources- Closely Worked with Creative, UX/UI and Business Development Stakeholders on Product and Brand Development- Project Management: Facilitating and Controlling all steps of the PM Pipeline Initiating, Planning, Executing, Monitoring & Controlling, Closing- Development of Project Managment Workflows (Collection Processes, Requirements, Documentation, Issue Tracking, and Project Forecast Tracking)- Communications with Stakeholders and Resources during all Phases of Project Managment- Transformation of Non-Techincal Requirements into Techincal Requirements - Balanced the needs of Stakeholders with Change Control, Constraints, Forecasting, while Minimizing Impact- Creation Business Value Dependency Chains to accelerate Features, Infrastructure, Program Development against Market ConditionsBusiness Intelligence: - Project and Personal ROI Analysis with Estimations and Actual Time- Facilitated Continous Development of User Tracking, Metrics, and ETL Pipelines to reveal business value - Creation of Key User Metrics and Reports- Development of Market Research Channels and Estimation of Market Response before Feature Development- Incorporation of A/B Testing Experiments and Statistical Analysis of Results (Goals, Standard Deviations, Annotation of Statistical Significance in Data Lake Systems, Root Cause Analysis against Data Pipelines and User Events)IT Development: - Security, PII and PCI Threat Analysis, Application Monitoring- Productivity Suite Migrations and Workflow Development- Messaging Systems and Automation- Application and Workflow Development to facilitate Provisioning & De-Provisioning- Device ManagementHR Management: - Conducting Candidate Interviews, Onboarding, and Exit Interviews- Personelle Grooming: Conducting One-on-One and Team Building Exercises -
Digital Director, Project Manager: Development And MarketingWesalute (Fka Veterans Advantage) Mar 2015 - Oct 2017Salt Lake City, Ut, Us- Define products, scope, and recommended approach for major digital projects while maintaining project management workflows: Initiating, Planning, Execution, Monitoring & Controlling, and Closing- Development of Business Intelligence Infrastructure: Data Warehouses, ETL Pipelines, User Attributes and Schemas, and delivery to data to be marketing actionable and visualized in Business Intelligence Tools - Lead alignment of digital marketing strategy with client business goals. - Drive discussion of the role of digital marketing assets within our total marketing ecosystem. - Active role in new client acquisition and business development. - Primary lead on technology partners and new technology business development.- Infrastructure development for planned applications, internal and customer-facing. - Serve as a resource for creative teams in the development of insight-driven digital strategies from opportunity identification through to experience definition.- Product Development with Program Features and Brand Assets- Focus on data-driven marketing strategies and attribution. -
Digital Marketing AssistantWesalute (Fka Veterans Advantage) Mar 2013 - Mar 2015Salt Lake City, Ut, UsAssisted Digital Marketing Efforts- Developed Audience Cohorts - Demographic Research and Reporting- Web Analytics Reporting and Modeling- Social Media Campaign Creation: Facebook & Google Adwords- Social Media Creative - Asset and Brand Development -
Outdoor Recreation Trip LeaderWestminster College Jan 2012 - Jan 2014Salt Lake City, Utah, UsGuiding Westminster Students throughout Utah and Idaho with backpacking, ski touring, and rock climbing activities. Focus on risk management and team building activities. Trips are 100% student lead. -
Winter At Westminster Ski GuideWestminster College Nov 2011 - Sep 2013Salt Lake City, Utah, UsWinter at Westminster is Westminster College's premier ski program for current and transfer students. Winter At Westminster exposes students to Utah's ski industry, touring all the major resorts, gaining avalanche certifications, meeting professional leaders in the ski industry, professional athletes, backcountry skiing and interships in the industry. Winter at Westminster is a semester long program (Jan-April). -
Retail AssociateWildernest Outdoor Store 2010 - 2011Great retail job slinging gear and helping people get into the outdoors! -
Artist AssistantPrivate Studio Apr 2008 - Sep 2008Focus on porcelain and metal. I provided pre-production preparation to pieces and post-production finishing work. It was honestly great to support the artist. Maybe one day in retirement I'll get back to welding and throwing clay.
H. Parker Higgins Skills
H. Parker Higgins Education Details
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Westminster UniversityMarketing -
Gettysburg CollegeMarketing -
Suffield Academy -
Greenwich High School -
Brunswick School
Frequently Asked Questions about H. Parker Higgins
What company does H. Parker Higgins work for?
H. Parker Higgins works for Wesalute (Fka Veterans Advantage)
What is H. Parker Higgins's role at the current company?
H. Parker Higgins's current role is Chief Strategy Officer at WeSalute 🫡.
What is H. Parker Higgins's email address?
H. Parker Higgins's email address is pa****@****age.com
What is H. Parker Higgins's direct phone number?
H. Parker Higgins's direct phone number is +120342*****
What schools did H. Parker Higgins attend?
H. Parker Higgins attended Westminster University, Gettysburg College, Suffield Academy, Greenwich High School, Brunswick School.
What skills is H. Parker Higgins known for?
H. Parker Higgins has skills like Social Media, Social Media Marketing, Marketing Communications, Digital Marketing, Leadership Development, Online Advertising, Wilderness First Responder, Google Analytics, Interpersonal Communication Abilities, Leadership, Exceptional People Skills, Business Development.
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