On the journey to make Well-being universal, I have been the Product Designer responsible for creating a better experience for the end user of Gympass (B2C) to find what they need without having to think about the complexity behind it.Whether it's making a purchase decision or understanding what Gympass offers that is most relevant today.Among them, some are mobile only:🔍 New search and exploration experience for gyms, personal trainers, classes, and apps🔮 New Autocomplete🗺 New map experienceAnd Web (Mobile + Desktop)🛒 New purchase, downgrade, and upgrade experience. Both for self-management and for managing a family memberAnd much more, coming soon.All of this working together with PMs, DEVs, Data engineers, Writers, and Dev Ops to ensure the quality, scalability, and performance of something to be used in more than 14 countries.

I had the opportunity to design and facilitate 10 hours of a learning experience in Product Design, in the remote class of the Postgraduate program in UX Design at PUC.Balancing theory-based and practical learnings, providing a view of business, strategy, and research.From designer, to designers.

Here my role was in the Key Account area, focused on specific and personalized B2B and B2C needs related to theaters, concert halls, museums, and stadiums.Building bridges between back and front end development teams, POs, PMs, Operations, and Data intelligence for unique end-to-end experiences. In a human, scalable, transparent manner, with decisions guided by business objectives.Highlights: Cross Selling Experience and collaborations in the foundation of the Design System.

Criah is a mid-sized advertising agency located in Brazil. With a multidisciplinary team, it was possible to create a branch of the business focused on consumer experience through digital products, such as websites and apps.With structured processes of investigation, development, and testing for solutions in various sectors, as – for example – food service, luxury retail and logistics.

Ezpeed was a startup from Amazon that provided express logistics solutions for small and medium-sized businesses, focused on creating the best experiences in accessing couriers, monitoring, and continuous improvement, combining Technology, Design, and Data Science.I had the opportunity to work on all the brand's touchpoints from scratch. From the Naming and Branding process to detailed reports and the app and website interface.

Turning music into design. This was the challenge at Sonique Produções, where I had the opportunity to work on creating visual identities and digital communication for various musical genres, collaborating with over 40 acts in 9 shows, including: Gal Costa, Lenine, Nando Reis, Criolo, Milton Nascimento, Ney Matogrosso, and others.

I was an intern in the "Olhos Negros" project by PROEX - UFPA, which aimed to spread awareness about Black culture in the Amazon region through digital communication and the creation of journalistic material about the African-based religions in the metropolitan area of Belém - PA.