Creative Director
Current- Create one-month content strategy plan in a Google spreadsheet for posts, reels, and stories based on pillar content and goals from the previous month's content analysis.- Perform trend, competitor, and target audience analysis by using Google Analytics, TikTok Creative Center, and Meta Business Suite to develop organic and ad content that is targeted to the proper audience- Lead and make decisions in a creative team of digital marketers, graphic designers, and video editors- Create design and video content for both organic and advertising material, as well as business pitches- Managed to reach 23.9% larger audience than the previous month on social media, from June 2023 there were a total of 138,000 reach both on Facebook and Instagram, and in July 2023 there were a total of 171,000 reach- Conduct a monthly analysis of all creative things, including organic and ads content, to develop an even better content strategy plan for the following month.