Setup, develop and manage end-to-end multi-channel digital marketing strategy for each brand. Identify trends & channel insights to optimize spend & performance funnel so that the budget stay effective.Working closely with brand owner to deliver well-perform ROI.Build the capability of the internal team by mentoring, controlling, evaluating the process & results.Utilize strong analytical ability to evaluate purchase behavior across brands + multiple channels + customer touch points.

Develop and manage end-to-end multi-channel digital marketing strategy. Overseeing the execution and campaign traffic across channels: Google, Social Media, CRM and other marketing channels which support the conversion. Develop scalable ways to use data & metrics to drive growth & sales. Provides educational opportunities, relevant information to both marketing and sales team. Provides insight to all departments and counterparts on conversion optimization.

Setup, develop and manage end-to-end digital marketing business process & its environment. Develop & implement campaign strategy for the products. Identify trends & channel insights to optimize spend & performance funnel so that the budget stays in control & effective.Build the capability of the team by mentoring, controlling, evaluating the process & results. Working closely with in-house team & partners to deliver lead generation, nurture and conversion across a variety of channels and contents.

Develop and manage end-to-end multi-channel marketing strategy for all marketing teams, including digital, communication and creative. Design branding, positioning and attractive offer to increase sales & retention. Develop scalable ways to use data & metrics to drive growth & sales. Drive many partnerships to increase brand presence on the market. Brief & oversee the work of internal & external team to deliver much of the campaign activity.

Managing, plan & execute all digital marketing activity through digital media in Indonesia region. Regularly monitor & analyze performance metrics of marketing campaigns & build processes of increasing efficient return on marketing spent through data-driven decision making. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels & customer touch points.

Develop and manage all marketing activities within the marketing department. Drive overall CRM and retention to nurture the company’s GMV stays on the objectives. Develop and maintain community to increase awareness of the brand. Monitor & report on effectiveness of marketing communications as well as creating a wide range of different marketing materials. Nurture & enrich all the strategic partner to grow the number of customers.

Plan and manage Digital Marketing’s fiscal year budget as well as the target. Analyze, calculate and minimize the Cost per Leads and Cost per Sales from digital marketing activities. Develop strong image of the brand and its products in the market, especially in digital environment. Work closely with the regional team & partners to grow the customer base in Indonesia market. Develop & manage loyalty program as part of budget optimization.

Develop and support a new digital marketing department including setup and management of digital marketing campaigns. Monitor and identify trends as well as competitor activities. Liaising closely with partners and responsible for managing and implementing an a/b test on every channel to find the best channel to increase online sales. Mentoring junior member of the team to improve company’s ability on digital media.

Plan, execute client’s integrated communications campaign (Digital Activities). The responsibilities includes maintaining company revenue through pitching coordination and project management. Managing Client relationship, handling day to day client’s Digital and Activation Activities, supervise event and promotional activities, assist strategic planning team in developing communications strategy, coordinating with media department for media planning and buying, presentation to client, supervise and coordinate Digital and Activation production, market research/visit, as well as coordinate with third party vendor (Programmer, Buzzer Network, Digital Placement Network, Talent Agency, Event Organizer, Production House, etc.).