As a Marketing and Social Media Coordinator at 2-Fold Marketing, I create impactful marketing strategies and execute campaigns that elevate clients' brand presence. My role encompasses a broad range of responsibilities to drive engagement, foster client relationships, and ensure smooth event planning and execution.Key Responsibilities:Social Media Management: Develop and schedule weekly social media content across platforms, utilizing Facebook Meta Business Suite, Loomly, and Instagram analysis to optimized engagement.Social Media Strategy: Develop and execute growth strategies, including giveaway campaigns, content timing, post types, and ad management.Content Development and Blog Posts: Create blog posts that engage followers and reflect brand values, producing visual and written content that supports social media growth plans. Draft radio scripts, press releases, talking points, and align with client messaging for campaigns.Digital Tools and Platforms: Proficient in Microsoft Suite, Dropbox, WordPress, Canva, and analytics tools for comprehensive project management and content creation.Event Planning and Execution: Coordinate and manage events like the Tellurian Celebrity Golf Tournament and Not-A-Gala, overseeing all logistics, from Avery name tag creation to silent auction gift bags.Visual Content Production: Coordinate and assist in commercial shoots, client and product photography, and employee headshots to capture brand essence. Collaborate with local news channels like WKOW 27 to boost media.Evaluation and Reporting: Conduct social media and client evaluations, leveraging analytics to drive data-driven decisions and refine future strategies.Client Collaboration: Attend meetings and manage email communications to maintain effective interactions.Client Photography: Capture photos of clients, products, and the office environment for use in promotional materials, maintaining brand consistency.

In summer 2023, my sister and I co-founded MAE, LLC -- a new peer-to-peer e-commerce platform that focuses on the agricultural industry. Our goal is to provide an additional revenue stream for agricultural entrepreneurs while also giving back to the industry. MAE's vision is to create a space where supporting local isn't limited by location. We plan to launch MAE to the public next summer.