Harry Hong Email & Phone Number

Gyeonggi-Do, South Korea

South Korea

Global Marketing of Business Development Div. @GCCL of GC Corporation- Led global marketing and Business Development strategy, overseeing global social media (e.g.,LinkedIn), content creation, market research, press release, interview and leadgeneration- Independently organized and managed major international exhibitions (e.g.,BIO USA, OCT, BIO EUROPE, DIA, etc) from booth design to on-site operations, andconducted client meetings to support overseas sales- Strengthened client relationships and retention through CRM management andexecuted KOTRA government support global programs aligned with business goals

London, England, United Kingdom

Marketing manager of Blossom UX School, London-based UXUI design bootcamp.- Responsible for all website management, social media activities, event marketing and associated digital communications of Blossom UX School- Implement all strategies for branding and marketing to ensure a highly positive profile for the brand and to promote the academy’s key strengths- Manage and execute the global webinar biweekly - using the platform Eventbrite and Meetup (mainly US, UK) – with multichannel marketing- Developed event marketing/promotional content strategies, produced multi-media content, and co-created new event websites with the company’s designers including SNS, brochure, newsletter, website, blog, etc

대한민국 서울

The KOSDAQ-listed company, NGeneBIo is a leading company in MDx and CDx (mainly NGS-based IVD panels and clinical analysis SW), starting as a joint venture between Korea Telecom and Genecurix.[Marketing]- Plan and manage the full range of both domestic and global marketing activities of NGS diagnostics business by integrated brand marketing strategy- Manage and execute the global exhibition to showcase booths including communicating sales team, academies and vendors (AACC, MEDICA, MEDLAB-ME, KSLM, LMCE, etc)- Oversee editorial calendars across multiple social media platforms, ensuring brand consistency and alignment with marketing strategies (Digital brand communication channels – Linkedin, Website, YouTube)- Run digital marketing automation program for inbound marketing such as newsletter, website- Create marketing material and communicate internally and externally to promote new and existing products (brochure, catalogue, leaflet, SNS, ad, video, newsletter, PR activities, etc)- Collaborate with the sales managers to create targeted marketing strategies tailored to specific industries, optimizing marketing-sales operations[Communication]- Propose and plan PR for branding to increase brand awareness and engage KOL- Lead a full range of PR activities such as press conferences, HCP interviews, press releases through managing agency and media with day-to-day communication

PR Consultant for the leading healthcare PR agency (AstraZeneca, Amgen, Baxter, Takeda, UCB, Ferring, Coloplast, etc)- Took sole responsibility for a PR operation for the numerous global healthcare brands for increasing the share of voice through strategic planning; specialized in ETC brands- Solely generated various global pharma, medical devices company, and brand proposals for new biz by analyzing the market and in-depth academic study; 10+ proposal was accepted in bidding- Building strong relationships with media, and clients and managing day-to-day communication- Generated and managed campaigns and media activities including press releases, feature articles, interviews, press conferences, media rounding, etc in English/Korean- Monitoring and managing issues of various accounts and developing various materials such as card news, brochures, ads, etc.- Maintain a high level of market knowledge and remain up-to-date with changes

대한민국 서울

Intern of the Healthcare PR/Marketing department(Yuhan, Bayer, Alvogen, Astrazeneca)- Took a responsibility for digital marketing operations for vitamin brands such as Facebook ads and digital content by keyword utilization, etc. (planning and creating digital content; blog, facebook, kakao story)- Suggested off-line events/campaigns on OTC brands in domestic and global pharmaceutical companies to attract main targets through offline channels; the suggestion was reflected on the final proposal and conducted.- Solely operated viral marketing cooperation with influencers and generated draft of Monthly Activity Report for healthcare brands- Performed daily monitoring for global pharma and conducted research for various marketing activities