▪Development of comprehensive Amazon PPC (Pay-Per-Click) Strategies to enhance brand visibility and profitability▪Conducting meticulous PPC Audits to identify areas for improvement and optimization▪Setup, optimization, and scaling of high-impact PPC campaigns to maximize return on investment▪Generating detailed and insightful reports to evaluate campaign performance and inform strategic decision-making

▪Development of comprehensive Amazon PPC (Pay-Per-Click) Strategies to enhance brand visibility and profitability▪Setting up and optimizing PPC campaigns, conducting extensive keyword research, and employing bid management techniques to achieve optimal campaign performance and budget utilization▪Conducting in-depth market research to gather insights on consumer behavior, market trends, and competitive landscape, informing strategic decision-making and identifying growth opportunities▪Performing comprehensive competitor analysis to identify market gaps, benchmark performance, and develop competitive positioning strategies.▪Conducting meticulous PPC Audits to identify areas for improvement and optimization▪Scaling of high-impact PPC campaigns to maximize return on investment▪Generating detailed and insightful reports to evaluate campaign performance and inform strategic decision-making▪ Implementing various optimization techniques such as A/B testing, content optimization, and image enhancement to enhance product visibility, conversion rates, and overall customer experience

▪Managing Seller Central accounts, ensuring compliance with Amazon and Walmart policies, optimizing listings, and maximizing sales potential.▪Implementing effective listing optimization strategies on Amazon and Walmart platforms, resulting in increased visibility, conversion rates, and overall product performance.▪Developing and executing comprehensive PPC campaigns, leveraging data-driven insights to drive targeted traffic, improve conversion rates, and maximize return on ad spend.▪Monitoring and optimizing key performance indicators (KPIs) such as sales, traffic, conversion rates, and profitability, utilizing performance management techniques to achieve business objectives.▪Demonstrated proficiency in inventory management, ensuring optimal stock levels, timely replenishment, and minimizing stockouts to meet customer demand and enhance customer satisfaction.▪Expertly handled case management, resolving customer issues, managing returns, refunds, and complaints, and ensuring a positive customer experience throughout the process.▪Managed customer service operations, ensuring prompt and effective communication with customers, addressing inquiries, providing product information, and resolving any concerns or issues.▪Generated comprehensive reports to analyze sales performance, advertising campaigns, customer feedback, and market trends, providing actionable insights for informed decision-making and strategy development.

Worked with this client and assisted him in the following domains:Managing PPC CampaignsCampaigns SetupListing OptimizationReporting

Worked as a Senior PPC Specialist with highly professional team members. Managed loads of Seller Central Accounts for Brands and Sellers. ▪ Managed PPC of 25+ Brands ($10k - $45k monthly Spend managed) ▪ Listing Optimization (Titles, Description & Back End) ▪ PPC Ads Setup (SP,SB, SBV & SD) ▪ Keyword Research ▪ Reporting (Daily, Weekly, Monthly) ▪ Bulk Sheet Operations (PPC Management)

▪ PPC Ads Setup (SP,SB, SBV & SD) ▪ Keyword Research ▪ PPC Reporting (Daily, Weekly, Monthly) ▪ Negative Targeting