• Build PR strategy • Pitch ads ideas. • Write PR articles. • Advise Digital & PR retainer plan for Vietnammm – E-commerce brand

• Maintaining good contacts and relationships with editors and journalists.• Keeping up to date with current affairs as well as industry related and local news.• Involved in organizing and putting together high profile events and conferences.• Constantly in touch with print, online and broadcasting companies.• Attending networking and media events.• Training colleagues and clients in how to speak to the media during interviews etc.• Sourcing sponsorship opportunities.• Writing up case studies, in house magazines and articles for newspapers.• Liaising with external clients, marketing agencies and other third parties. To put together hard hitting campaigns.• Advising clients on how best to reach their target audiences.• Collecting and analyzing media coverage, then drawing conclusions from it.• Publicizing campaigns via social media sites like Instagram and Facebook.• Running across the board marketing campaigns for corporate events.• Carrying out targeted market research.• Advising work colleagues and senior managers on various aspect of a media campaign.• Organizing photo opportunities.• Encouraging clients to maximize the use of the media to get their message across. CAREER HISTORY• Executing in:- Vietnam Motorshow 2013- Suzuki activation event in Vietnam Motorshow 2013- Clear My Kool Vietnam project- Davinet Hair show 2013- Stuff Vietnam Awards 2013- 15th Anniversary of Dep magazine- Trinh Cong Son 2014 concert - Gentlemen’s Golf 2014 Tournament • Leading in:- Men Of The Year 2013 Awards- Kohler retainer plan in 1 year- Kohler Su Van Hanh Showroom Opening- Kohler Rose Gold Launching- Infiniti Grand Opening & QX70 – QX80 Launching- Robin Department Store Opening Ceremony in Hanoi

• Write product description base on Marketing brief and optimized available content for better Search engine indexation. • Support ideas for category promotion campaign by creative copywriting including headlines, taglines and description on site. • Resolve customer's feedbacks and questions related to product description. • Manage Fashion, Babies & Toys category, including: - Control content quality including product descriptions, specifications, images, embedded video clips, back-links optimization and product reviews on Lazada blog. - Manage product categories structure and other tasks relating product promotion on-site campaigns. - Gain deep knowledge of Fashion, Kids & Babies products. • Support writing product descriptions for Health & Beauty, Home & Living categories.

• Being a key contact to connect suppliers and buyers by matching demand and supply. • Work closely with suppliers to negotiate and assure product quality to meet buyer requirement.• Optimize schedule and select suitable method of payment for each contract.• Weekly report about sale and marketing results to manager.• Prepare quotation included product introduction proposal by both English and Vietnamese.• Translate contracts and other documents from English to Vietnamese and vice versa.