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Hai Le Email & Phone Number

Head of Marketing & Communications | Automotive, Electronics, Education and Professional Services at RMIT University Vietnam
Location: Ho Chi Minh City, Vietnam, Viet Nam 13 work roles 3 schools
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Head of Marketing & Communications | Automotive, Electronics, Education and Professional Services
Location
Ho Chi Minh City, Vietnam, Viet Nam

Who is Hai Le? Overview

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Hai Le is listed as Head of Marketing & Communications | Automotive, Electronics, Education and Professional Services at RMIT University Vietnam, based in Ho Chi Minh City, Vietnam, Viet Nam. AeroLeads shows a matched LinkedIn profile for Hai Le.

Hai Le previously worked as Associate Lecturer (Marketing) at Rmit University Vietnam and Director of Business Development at Hei Schools Saigon Central. Hai Le holds Master'S Degree, Project Management from University Of Sydney.

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Email format at RMIT University Vietnam

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RMIT University Vietnam

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About Hai Le

Experienced Head Of Marketing & Communications with a demonstrated history of working in the education management, automobile and electronics industry. Skilled in Crisis Management, Data Analysis, Strategic Planning, Marketing Strategy, and Social Media.

Listed skills include Data Analysis, Strategic Planning, Marketing Strategy, Social Media Marketing, and 1 others.

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RMIT University Vietnam
Rmit University Vietnam
Head of Marketing & Communications | Automotive, Electronics, Education and Professional Services
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13 roles

Hai Le work experience

A career timeline built from the work history available for this profile.

Associate Lecturer (Marketing)

Current

- Undergraduate teaching including designing, conducting and moderating assessment; implementing improvements informed by peer review, course evaluation and/or student feedback.- Professional activities and/or peer-reviewed research activities appropriate to the discipline including publishing research results in high-quality outlets as lead or co-author.- Initiate and deliver programs to develop the teaching and/or research skills of academic and professional staff.- Membership of committees, working parties or any other service duties as required.- Adhere to the Academic Expectations and Development Framework of RMIT Vietnam.

Feb 2022 - Present

Director Of Business Development

Current

Ho Chi Minh City, Vietnam

- Building and maintaining relationships with both internal and external admissions and marketing departments, Embassy, vendors, and parents.- Identifying and developing new partnership opportunities for the school.- Researching new opportunities and emerging early childhood education trends.- Formulating and implementing an account management plan to ensure that business relations are properly maintained.- Presenting market research to the marketing department and recommending strategies to improve market research.- Collecting information in order to prepare proposals in response to requests for proposals (RFPs).

Dec 2022 - Present

Head Of Business Development

Business Development:• Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products, and services - or new ways of reaching existing markets• Foster and develop relationships with customers/clients/investors/foreign partners• Understand the needs of your customers and be able to respond effectively with a plan of how to meet these.• Keep abreast of trends and changes in the business world.Strategy consulting: • Think strategically - seeing the bigger picture and setting aims and objectives in order to develop and improve the business• Work strategically - carrying out necessary planning in order to implement operational changes• Negotiates with other companies regarding actions such as mergers, acquisitions, or joint ventures.Operational excellence:• Manages and directs the company toward its primary goals and objectives.• Oversees the ongoing operations of all divisions in the company.• Leads a team of executives to consider major decisions including acquisitions, mergers, joint ventures, or large-scale expansion.• Promotes communication and cooperation among divisions to create a spirit of unity in the organization.• Have a good understanding of the business products or services and be able to advise others about them• Oversees the organizations financial structure, ensuring adequate and sound funding for the mission and goals of the company.• Ensures the companys compliance with all applicable laws, rules, regulations, and standards.Reporting:• Works with the board of directors and other executives to establish short-term objectives and long-range goals, and related plans and policies.• Presents regular reports on the status of the companys operations to the board of directors and to company staff.• Serves as the companys representative to the board of directors, shareholders, employees, customers, the government, and the public

Feb 2021 - Sep 2024

Lecturer (Marketing)

Vietnam

- Develop and teach undergraduate, postgraduate and executive courses in Marketing or International Business; - Supervise undergraduate and postgraduate research projects; - Undertake scholarly research either individually or in collaboration with others; - Participate in professional and community engagement.

May 2021 - Mar 2023

Head Of Business Development

Vietnam

Admissions:- Develop admissions system and processes to support admissions growth for CISS;- Collaborate with the admissions team across CISS to ensure policies and processes are followed in line with the school admissions plan and strategies e.g. tuition incentives, accelerated enrolment, etc.- Provide training and up-skilling for admissions staff in sales and quality customer service to ensure continuity regarding to sales across CISS. - Develop and maintain an effective reporting system for admission monitoring and management regarding student enrolment, prepare regular reports to the Board of Directors. - Participant in all events and activities promoting enrolment through prospective parents and companies/organisations.Corporate Sales:- Work closely with PR & Marketing, Business Development in developing and delivery of corporate sales and promotion programs. - Identify, maintain and develop business networks and partnership with prospective companies/organisations, agents for admission/sales growth for CISS.Community Liaison:- Foster and maintain effective business relationships within the internal (parents and teachers/student community) and with external (local and regional) associates.- Attend networking events; in particular, the chambers of commerce such as AmCham, EuroCham, BBGV, and CanCham, and other Chambers to boost corporate sales.

Jan 2021 - Jul 2021

Head Of Marketing & Communications

International School Saigon Pearl (Issp)

Vietnam

Strategic Marketing:- With the school's Head of Admissions & Business Development, develop a marketing strategy to support the school's growth, identify new markets from which to recruit pupils from inside Vietnam and outside Vietnam, and create focused initiatives to drive recruitment- Develop the school's annual Marketing Plan and budget which is aligned to the school's strategic and long term development goals- Develop a comprehensive multi-channel customer communication programme which supports effective customer engagement, retention and parent advocacy- Regularly monitor competitor performance to support school development plan and marketing initiatives- Ensure school branding and logo is being used in line with Brand Guidelines.Tactical Marketing and Communications:- Implement the marketing and promotional activity for the school- Identify and execute relevant community-based initiatives in which the school can play a relevant part, to support awareness / positive brand perception etc.- Working with Head of Admissions & Business Development to identify (school and non-school based) feeder relationships within the local community and establish close working partnerships to generate new enquiries- Manage the organization and promotion of marketing events and align the required the organization support in conjunction with the Head Teachers and Admissions staff- Create and maintain the content for the School's website- Develop and manage production of all external marketing collateral including prospectus and direct marketing activities- Management of all PR based media relations relating to promotion of the school including proactive message placement through drafting of press releases and establishing positive relationships with representatives from local media channels to enhance the reputation of each school- Regularly review and monitor communications from the school to parents and the outside community.

Aug 2018 - Jan 2021

Associate Lecturer In Public Relations

Vietnam

- Undergraduate teaching including designing, conducting and moderating assessment; implementing improvements informed by peer review, course evaluation and/or student feedback.- Professional activities and/or peer-reviewed research activities appropriate to the discipline including publishing research results in high-quality outlets as lead or co-author.- Initiate and deliver programs to develop the teaching and/or research skills of academic and professional staff.- Membership of committees, working parties or any other service duties as required.- Adhere to the Academic Expectations and Development Framework of RMIT Vietnam.

Aug 2015 - Oct 2018

Product Marketing & Public Relations Associate Manager

- Lead development of clear Vision, Strategies and Plans to build the brand Awareness, Preference and Differentiated Equity of assigned business portfolio.- Understand and influence Product Business Group to have clear Product Portfolio, Pricing Strategies and building blocks including annual business initiative calendar to deliver to business goal.- Develop strategic marketing leadership on Brand Communication, Local Initiative Launch Communication and ensuring excellence in execution.- Lead functional team to develop & execute holistic initiatives via LLP & IMC development & execution.- Develop the local adaptation or creation (as needed) of ATL development & BTL for the initiatives based on in-depth understanding of local consumers.- Ensure excellent execution of plans from ATL to BTL and instore to deliver the business goals for campaign and for full fiscal year.- Manage effective communication with Business Heads, HQ and RHQ to ensure issues are quickly resolved, and Best Practices are shared on time. Develop gap closure plans together with Product Marketing to deliver business goal

May 2014 - Aug 2018

Retail Manager

Thailand

- Hires, trains and motivates all dealership department managers.- Directs and monitors all dealership management or supervisory personnel functions and completes formal performance evaluations of all department managers at regularly scheduled intervals.- Plans dealership operations for the coming year and submits to the dealer for approval.- Meets with the comptroller/office manager monthly to review departmental forecasts for consistency with the annual forecast.- Meets with managers individually to develop monthly and annual goals and objectives, and to review actual performance.- Monitors the daily operating control (DOC), recommending improved courses of action where necessary.- Provides dealer with accurate weekly reports on the financial condition of the dealership.- Ensures that the monthly financial statement is complete, accurate and submitted on time to the factory.- Develops and maintains a good working relationship with lending institutions.- Communicates management policies and procedures to all employees and ensures that they are understood and followed.- Provides enthusiastic leadership to help shape employees' attitudes and build morale.

Mar 2013 - May 2014

Senior Business Analyst

Vietnam

- Acts as a subject matter expert for applications and works with various business units to enhance and improve business processes with automation. A seasoned, experienced professional with a full understanding of business systems analysis, resolves a wide range of issues in creative ways. - Contributes to functionality and process design for systems by creating functional specifications and supporting documentation, detailing all process flows and functional operations. - Participates in pilot preparation; coordinates user acceptance testing and coordinates new model rollouts

Jul 2011 - Feb 2012

Assistant Sales Manager

New Zealand

- Supervising sales staff- Developing goals for the dealership as part of the business plan and monitoring performance in relation to the plan- Working closely with the General Sales Manager, General Manager and other managers and sales staff.- Monitoring the progress of each sold vehicle, informing customers of any delay and check that vehicles are properly prepared for delivery.- Overseeing all areas of the showroom and outside inventory.- Make sure every customer receives first class customer service.

Sep 2009 - Jun 2011

Product Development Specialist

Australia

- Complete required product, systems, and communications training- Greet all sales customers- Assist customers with vehicle selection by asking questions and listening carefully to their responses- Perform high-quality, professional demonstrations of new/used vehicles- Continuously develop product knowledge to become the vehicle authority- Know the ins and the outs of product offerings, optional packages, and the latest technologies- Learn digital retail platform - Explain product performance, application, and benefits to prospects- Describe all optional equipment available for customer purchase- Build strong rapport with customers - Report to Sales Manager regarding objectives, planned activities, reviews, and analyses- Provide appropriate reports and assist in technical production to team.- Motivate and develop direct reports. Provide appropriate guidance and support.-- Analyze current marketing trends and ensure consistency of styling with same.- Design and maintain master spreadsheet for product development and prepare appropriate reports.- Review all new orders and ensure accuracy of all quantities.- Ensure compliance to all instructions from manufacturer.- Analyze all customer requirements and industry trends and develop new product development programs.

Mar 2008 - Dec 2008
3 education records

Hai Le education

Postgraduate Certificate, Business Administration And Management, General

FAQ

Frequently asked questions about Hai Le

Quick answers generated from the profile data available on this page.

What company does Hai Le work for?

Hai Le works for RMIT University Vietnam.

What is Hai Le's role at RMIT University Vietnam?

Hai Le is listed as Head of Marketing & Communications | Automotive, Electronics, Education and Professional Services at RMIT University Vietnam.

Where is Hai Le based?

Hai Le is based in Ho Chi Minh City, Vietnam, Viet Nam while working with RMIT University Vietnam.

What companies has Hai Le worked for?

Hai Le has worked for Rmit University Vietnam, Hei Schools Saigon Central, Phu Dang Khoa International, Ueh - International School Of Business, and Canadian International School System Vietnam.

How can I contact Hai Le?

You can use AeroLeads to view verified contact signals for Hai Le at RMIT University Vietnam, including work email, phone, and LinkedIn data when available.

What schools did Hai Le attend?

Hai Le holds Master'S Degree, Project Management from University Of Sydney.

What skills is Hai Le known for?

Hai Le is listed with skills including Data Analysis, Strategic Planning, Marketing Strategy, Social Media Marketing, and Crisis Management.

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