Key Skills:Email Marketing (Klaviyo): Proficient in orchestrating end-to-end email campaigns, including strategic planning, segmentation, and crafting compelling content. Expertise extends to managing abandoned cart sequences, ensuring optimal customer retention and recovery.Facebook Advertising: Adept at creating targeted ad campaigns tailored to our specific audience. I excel in reporting on Return on Ad Spend (ROAS), providing actionable insights to refine and optimize future campaigns.Social Media Content Creation: Demonstrate creativity and proficiency in generating engaging content across various social media platforms, fostering brand visibility and audience interaction.Product Building: Contribute to the development and presentation of products, ensuring a compelling and cohesive brand narrative in alignment with marketing objectives.Trade Show Management: Experienced in planning and executing successful booth setups for event marketing. Proficient in supplier communication, facilitating collaboration, and ensuring seamless execution during trade show events.Photography and Video: Skilled in capturing high-quality photos and videos during photo shoots and on-site at our Cleveland facility. Showcase products and company culture through visually compelling content.Professional Experience:Email Marketing Leadership: Act as the main point of contact for Email Marketing, overseeing campaigns and leveraging Klaviyo functionalities to maximize results.ROI-Focused Facebook Advertising: Drive results through strategic Facebook ad campaigns, emphasizing return on investment and continuously refining approaches based on performance metrics.

During my tenure as a Digital Marketing Intern at Skid Steer Solutions, I acquired and honed key skills that will resonate throughout my professional journey. Joining the team at the inception of the creation of their new website front, I seamlessly immersed myself in the role and played a pivotal part in shaping the digital presence of the company.Key Contributions:Website Development: Contributed to the creation of a new website front, demonstrating adaptability and a proactive approach in a dynamic environment.Content Optimization: Implemented Search Engine Optimization (SEO) strategies, significantly enhancing the company's online visibility and site rankings on Google.Product Page Development: Built and optimized product pages, showcasing a keen eye for detail and a commitment to delivering quality results.Back-End Operations: Operated on the back end of the company using Excel, handling crucial tasks such as pricing and specifications input, ensuring seamless integration with the front end.Professional Growth:Comprehensive Understanding: Worked closely with a small team in E-commerce/Marketing, fostering effective communication with various departments, including sales, accounting, and warehouse. This experience provided a holistic understanding of company operations.Valued Input: Appreciated for insights and opinions, fostering a collaborative environment where my perspectives on optimizing processes were recognized and valued.Overall Impact:Transferable Skills: Gained a comprehensive skill set in Digital Marketing, which I will carry forward into future endeavors, enabling effective communication and leveraging strengths in marketing as a whole.Appreciation for Company Culture: Cherished the experience of being part of a highly reputable company like Skid Steer Solutions, contributing to its success and further solidifying my passion for digital marketing.

As the Vice President of Web Design at the Student Marketing Association (SMA), I played a pivotal role in shaping the digital presence of our organization. Joining SMA during the winter quarter of 2021 in my Junior year, I capitalized on the opportunity to apply my skills after securing a place in the Marketing Major.Key Achievements:Strategic Website Management: Leveraged WordPress to design and consistently update the club's website, ensuring a dynamic showcase of weekly activities and initiatives.Annual Case Competition Success: Led a three-person team to secure second place in the Annual Case Competition, demonstrating adept problem-solving skills and the ability to present innovative solutions to real-world challenges.Professional Development:Presentation Skills: Gained valuable experience and honed presentation skills through participation in high-stakes competitions, learning from seasoned professionals.Collaborative Approach: Fostered an environment that values diverse opinions, advice, and ideas, contributing to the overall improvement of the club's digital presence.Personal Growth and Appreciation:Individual Development: Personal growth and development were at the forefront of my journey with SMA, allowing me to evolve both personally and professionally.Appreciation for Experiences: Valued the club for its enriching experiences and recognized the importance of collaborative efforts in achieving collective success.

Working at various Starbucks on the west coast, I have had the privilege to work and learn from multiple individuals. I learned how important and how appreciated it is to be on top of your job, and no matter what job you are in, to do it to the best of your abilities. I have mastered every position and continue to find ways to still improve.I have learned the key value of what it means when working with a team. I learned that I can't be successful in this job with out people to back me up along with myself backing up others. I have learned to support and respect people no matter the conditions.Overall this company has shown me to open up to customers, and to be a people person, you never know how you impact someones day and sometimes regular customers highlight was talking to us. Ive learned that there is no i in team and how important it is to create valuable relationships with the people you work with every day. Overall have learned to work hard for the values that I want in a job, and that it will overall be rewarding in the end.

First finding this Internship I was ecstatic that I was going to be working for a company with the same core values as me. Whatcom Million Trees was a nonprofit organization that was planning to plant 1 million trees throughout Whatcom County and needed to get the word out for investors that would help make this possible. The owner reached out and asked if i was able to build them a social media front for their Instagram and Twitter and post tree related content as well as when they got started, content of them planting those trees.Overall i was able to start up both accounts and gain a following of around 100 people in just a few weeks. I was able to share my passions with a follower base that appreciated their surrounding and took a lot from that. I learned that I want to go into a career that I was passionate in, and that it can mean all the difference when finding that in a company.