Serves as lead client contact and responsible for providing strategic advice and guidance on complex business challenges, delivering high-quality consulting services to our clients. Lead project teams in the development and implementation of customized solutions to address clients' unique needs and challenges. Communicate findings and recommendations to clients and stakeholders through clear and concise reports, presentations, and other materials.

Providing strategic advice and guidance to clients across a variety of industries, helping them to solve complex business challenges and achieve their goals.

Lead for client relationship management, providing consultancy in optimisation plans / business solutions for Brands / new campaigns. Often involved orchestrating a consortium of agencies, across creative, media, brand and its business units, ensuring that work processes are streamlined to accelerate performance.During which, my team and I held the biggest portfolio and was responsible for delivering innovative and effective solutions that drove growth for clients.In addition, I was elected into the Junior EXCO where I acted as Chairman, and selected to be under the Protégé program with the Group Account Director.

Played a pivotal role in developing both strategic & tactical digital initiatives for lead clients through in-depth research and analysis of customer journeys and digital eco-systems.Go-to person for setting research parameters, adapting data gathering to the needs of the brief/market landscape, and most importantly deconstructing Big Data to find the most insightful patterns of humanity. These insights led to new business opportunities.

Brand guardian responsible for leading business into adapting effective marketing strategies to increase brand equity. Pushed the boundaries by leveraging business analytical and research skills to initiate data-driven brand plans and competitive positioning. A branding exercise resulted in consistent communication offline to online, the creation of company literature, supporting creatives, and first steps to digital transformation.

(Originally StrategiCom, acquired by PwC)Project management for successful project completion and goal achievement. This position also entailed responsibilities in Brand Planning through thorough brand audit, stakeholder workshops and brand revamp strategies.

An internship that turned into a rare freelance opportunity for my artistry in small but meaningful ways.

Explore, uncover and pen fascinating stories through research and liaising with personalities.