Haille Fritz Email & Phone Number

New York City Metropolitan Area

New York, New York, United States

General Responsibilities:Spearhead influencer marketing, VIP relations and events across brand accountsLead strategy and execution for influencer marketing campaigns including seeding and partnershipsExecute all facets of paid content partnerships with micro to macro creators Ideate and produce experiential activations alongside vendor partners Oversee budgets, invoices, and payments coordination Build and present decks and recaps Maintain direct client communicationManage junior team members Analytics reporting and recaps Provide daily support with multiple clients while consistently delivering top-quality internal and external communicationsMeet deadlines in a very fast-faced environment

New York, New York, United States

New York, New York, United States

Account support:Media monitoring - tracked daily client and competitor press coverage, clipped press and organized weekly + monthly press reports.Writing - worked with the team to draft media-facing assets, ensuring copy was accurate and void of any spelling or grammatical errors.Media database - assisted the team in keeping the media databases up to date, as well as assisted in building client- and project-based media lists.Media audits - researched competitive brands and provided a strategic synopsis for team members.Client emails - supported senior staff with call agendas and recaps, as well as press updates.Pitching - wrote and distributed targeted pitches to relevant media.Package coordination - assembled PR mailers + media send outs of products.Influencer Relations:Maintained the influencer database, including regularly researching up-and-coming influencers across YouTube, TikTok and Instagram.Researched and drafted strategic seeding lists for new product launches and key client initiatives.Completed daily content monitoring of influencers who have been sent client products.

New York City Metropolitan Area

Clipped and sent client press hits utilizing MuckRack in a timely mannerAttended client meetings, prepared agendas and recaps from weekly client callsCompiled weekly, monthly, and quarterly PR reportsAssisted in pitching editors for market storiesAssisted in influencer research and outreach for brand accountsBrainstormed PR planning and strategy, events, influencer campaigns, etc.Managed press and influencer sample fulfillment with beauty teamsAssisted in Odyssey PR social media channel, content creation and blog

Columbia, Missouri, United States

Lead, directed, and facilitated regular meetings of the Marketing DepartmentMember of the Executive CouncilConducted a marketing analysis of the chapter image, in collaboration with the Membership Recruitment DepartmentDeveloped a written strategic marketing plan, in collaboration with the Executive Council and Advisory BoardCompleted all Alpha Phi International reports in a timely manner

Kansas City, Missouri, United States

Wrote for print and digital media such as websites, newsletters, social media, and video productions. Engaged in photography and other visual production such as graphic design.

Columbia, Missouri, United States

Planned and executed 10+ PINK events on campus including giveaways of PINK merchandise, contests to win PINK products, and social events promoting the PINK brand. Curated promotional advertisements and videos for all the social media accounts including Instagram, Twitter, Facebook, and Snapchat. Created content that was featured on the main PINK social media platforms, reaching a combined total of over 8 million viewers. Developed marketing strategies to increase brand recognition on campus by advertising promotional material through print and digital mediums, signage, and word of mouth. Coordinated and lead a PINK Campus Team consisting of ten girls who worked together to promote the PINK brand.