Managing Pharmacy activities, distribution, sell out performance, stock days and commercial conditions of CHC brands. Collaborate with Trade & Revenue team to maximize wholesaler activities. Working with Trade Marketing team to implement high-standard visibility at pharmaciesManaging topline of the P&L (+50M€)Leading monthly financial forecasting, landing, supply processesCollaboratively work with marketing team to establish war games / workshops for invest brands (Pharmaton, Enterogermina, Bisolnatur, Dulcosoft, Dolven, Novalgin)Leading Pharmaton Essential and Dulcosoft launches in terms of commercial / sales topics and active participant of launch teamsLeading CHC Pharmacy team consisting of 60 pharmacy trade reps and 7 district sales managers (DSMs). Coaching direct reports to ensure continuous improvement of the team in terms of skills and capabilities.

Developing sales strategies, managing/improving sales activities. Planning and holding brand promotion meetings, round tables with marketing team.Managing KOL relationship for CHCLeading CHC Rx sales team consisting of 42 medical reps and 5 DSMs.Coaching direct reports to ensure continuous improvement of the team in terms of skills and capabilities.

Leading Business Development opportunities for Sanofi CHC portfolio Managing localization projects for import products Leading pricing strategy of all CHC portfolio Manage Pack size change projects to take advantage of pricing opportunities and to decrease COGS Responsible from overall gross margin improvement projects Coordinating media audit for invest brands

Maximizing sales of 4 Cardiology products (ARB & BB & Antiplatelet)Leading the prelaunch period of the new NOAC product (Edoxaban/Lixiana) with brand managerWork on patient flows of Edoxaban at key hospitals. Managing the brand team of a new launch ARB brand (Sevikar)Plan and hold regional brand meetings for promoted brands Having 6 direct report sales reps in 8 cities Coaching sales reps, managing regional budget and relationships with wholesalers. Prepare 5/10 year business plans with board to clarify investment plansCreating forecast models for brands and markets according to market research / patient flow outputs.

Leading new business development opportunities Managing wholesaler incentive plans/targetsManaging Wholesaler relationships during the vacancy of Sales Manager (4 months)Carrying out projects with various departments from Finance (Sales force budget control) to Marketing (Product donation process enhancements) Work as Project Manager for internal projects (TEC Project Management certificate)Carrying out SRO (Sales Resource Optimization) and territory alignment studiesCreating and implementing new bonus/targeting systems.Managing the CRM systems and leading the new IMS CRM/CLM implementation (Regional project).Constitute a new coaching & accompanied visit approachCreating a new online system for tracking coaching performances, trainings, exams of sales force Coaching Regional Sales Managers for tracking Rep performances and AnalyticsTraining field force for related (IMS, CRM, Systems) issues (ILM Train the Trainer certificate)

Carrying out territory alignment and SRO studiesManaging sales team targeting processes and bonus systemLeading customer segmentation & targetingManaging Qlikview based "KOKPIT" program which integrates both primary (CRM) and secondary (IMS) data with various analysisBeing the Champion of Turkey for the new Bonus & Compensation plan (100% qualitative bonus system - Global project)Providing strategic inputs and competitive insights for sales channel Organize and coordinate trainings for sales and marketing teams

Carrying out incentive systems Leading web-based bonus system calculation tool and bonus simulator project for sales force with IT. Implementing a project for daily/monthly sales reports to be automated. Providing strategic inputs and competitive insights for sales force. Coordinating training for the correct and efficient use of CRM systems. Monitoring the Sales Force efficiency and effectiveness KPI's

Responsible to carry out bonus system Managing territory alignments with sales teams. Analyzing all sales effectiveness and efficiency reports. Carrying out daily, weekly and monthly and Ad-hoc reports. Monitoring market trends

Conducting Pricing, campaign performance, profitability and product-budget analysisAnalyzing the market and competitors' strategiesDoing required market researches Examining new product development opportunities with R&D teamSupporting advertising activitiesDeveloping product strategies Monitoring market trends and preparing advisory board presentationsOrganize dealer organizations and manage dealer incentives.Preparing marketing/brand materials and training documents for dealers