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Tech exec, Advisor, and Board memberI am an experienced C-Level operating executive with 25+ years of developing and executing winning strategies, building high performing teams, and leading organizations to deliver superior business performance. I have a proven track record rapidly executing strategy resets, unlocking Enterprise value from both businesses looking to scale as well as underperforming assets.I've done this many times in a variety of companies; both early/mid-stage technology enabled companies that were VC or PE backed, as well as in large public companies. I’ve worked both directly with founder led teams, as well as investor hired CEOs to achieve great outcomes. My primary functional management expertise is in all Go to Market areas: Sales, Marketing/Product Marketing, Customer Success, and related functions. I have experience translating my operating experience to assist, guide and support companies in Board and Advisory roles; supporting and/or coaching the building of scalable Sales, Marketing and Customer Success strategies and processes to deliver profit and revenue growth. Data driven leader with expertise in financial planning and analysis. P&L ownership experience; well versed in building and then executing operating plans that align with company goals in high growth and/or high profitability frameworks. Experience restructuring, building and developing high-functioning sales, marketing and customer-success teams.Experience with both Buy and Sell M&A. Evaluated and executed several acquisitions that added to revenue, expanded TAM, and enhanced product offerings. Enabled, co- led, and/or participated in four material exits producing substantial Enterprise value. Rich domain experience in SaaS, CPaaS, Analytics, in MarTech, Fintech and AdTech verticals. Outstanding leadership, team and strategy development, and follow on execution. Profit and loss responsibility. Specialties: -Early and mid stage companies-SaaS-Go To Market strategy and execution-M&A-Board and Advisory
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Coo And CfoVisible WorldNew York, Ny, Us
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Board AdvisorL.S. Direct Feb 2023 - Present
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AdvisorTrustengine Oct 2022 - PresentOwings Mills, Maryland, UsRecruited by PE investor to advise and coach Executive team and select senior managers.I work on both strategy and ongoing execution Attend and contribute to all Board meetings and management off sites, and maintain 1:1 meeting cadence with CEO, CRO, VP Customer Success and Head of Marketing -
Senior Vice President, Commercial, MessagebirdMessagebird May 2021 - Sep 2022Amsterdam, North Holland, NlGlobal responsibility for Email business at MessageBird -
Chief Commercial Officer (Cco)Sparkpost Dec 2018 - May 2021Columbia, Maryland, UsResponsible for all global Go to Market functions, including Sales, Marketing, Product Marketing, Customer Success and Business Development for this leading Enterprise focused Email MarTech SaaS company. P&L responsibility. Developed a reset of overall strategy and up-leveled execution to achieve Rule of 40 performance, with ARR,Revenue and Profit growth of 25%+ CAGR within 2 years. Additional accomplishments:• Restructured Customer Success organization to support scale with more efficiency • Rebuilt Marketing team and approach resulting in dramatic performance improvements in Demand Gen• Built new cross functional processes which elevated customer retention to Best In Class• Built structured pricing and product bundling yielding expanded ASP and gross margins • Executed two successful buy side M&A to expand Product set and TAM • Negotiated multi- million dollar customer and product supply contractsSold Company to MessageBird for $600 MM, creating $450M in Enterprise value within 2.5 years. Continued on with acquiring company while maintaining strong growth in recurring revenue and gross profit. Enabled company integration. -
Board MemberMediamath May 2009 - Mar 2021New York, Ny, Us -
Board MemberSimplereach Jun 2016 - Jan 2019New York, New York, Us -
CeoSimplereach Apr 2017 - Aug 2018New York, New York, UsSimpleReach was a leading content data and measurement SaaS platform. Top marketers used SimpleReach to unify their data and surface insights that drive business and marketing impact from content investments. Our partners include brands like Chase, Verizon, Ikea, Intel, and UPS, as well as publishers like NY Times, Forbes,Condé Nast, and Time Inc. -
PresidentSimplereach Oct 2016 - Apr 2017New York, New York, Us -
Vice President, Oracle Data CloudOracle Jan 2016 - Jun 2016Austin, Texas, Us -
Chief Operating OfficerAddthis Dec 2013 - Jun 2016Reston, Virginia, UsAddThis was a marketing technology and services company delivering content personalization and data products for marketers and publishers. Our Data and SaaS offerings were powered by a massive global web data set. Products included domestic and international Syndicated and Custom Audiences, Cross Device Identity Graph, curated data feeds, and 1st Party data /CRM enhancementResponsibilities include Product Management, Sales, Business Development, Operations, International. P&L responsibility.• Refocused overall company and product strategy from online media to Data as a Service • Built Product Management function; developed and launched unique audience products • Developed International products and international market rollout• Closed several multi-million dollar client and strategic partnership contracts • Restructured operations and product lines to achieve profitability and repair balance sheet• Turned around company to deliver a fourfold increase in enterprise value in two years • Sold company to Oracle at a 9x multiple of revenue• Executed post acquisition integration -
PresidentKontera Sep 2008 - Nov 2013Foster City, California, UsGo to Market, general management and P&L responsibility for Kontera's semantic technology enabled online brand and performance media network. Responsibilities include Sales, Product Marketing, Marketing, Business Development, Monetization, Client Services and Operations. Company bought by SingTel for $150 MM• Repositioned company in Fortune 100 Brand and Agency channels and scaled operations to support new growth and products. Launched a SaaS content marketing platform based on Kontera's unique semantic and NLP technology.• Revamped market strategy and innovated product lines resulting in significant revenue growth and upgrade of Kontera’s customer base, brand and eco-system footprint. • Grew unique users to 140 MM, revenue by 300% and improved operating margins 50% -
Board Member /Executive Vice PresidentOperative Mar 2006 - Oct 2008New York, Ny, UsIndependent Board Director and Executive Vice President.Operative delivers inventory and yield optimization SaaS and related services to Online Publisher Sales and Ad Operations Departments.Took on operating role to scale global sales, operations and professional services.• Grew revenue 30% in SaaS and Professional Services• Negotiated multi year $8 M contract with NewsCorp and Fox Interactive • Restructured working capital lines; planned $10MM equity capital financing -
Coo/CfoVisible World 2006 - 2007Responsibility for company operating plan, P&L and operations for Interactive television and video technology company.Developed product line profitability analysis, matured forecasting and budgeting processes, built a five year financial model to support capital raise, executed venture debt bridge financing, sourced and executed several key Interactive TV and Internet distribution partnerships.
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Vice President, SalesDoubleclick Jun 2004 - Nov 2005Revenue responsibility for $80 M in Internet ad serving software, search engine keyword optimization products, and decision support analytics,Rich Media, and online video. Consistently delivered above operating plan revenue performance. Restructured and mobilized the sales, business development and account management organizations resulting in dramatic sales performance improvement and revenue growth.• Revised sales and market strategy resulting in accelerated revenue growth and regain of market share. Consistent operating plan revenue and profit performance every quarter. Increased revenue and profit per headcount 15% within one year• Quadrupled revenue and significant contract commitments to DoubleClick’s Rich Media product line• Negotiated several multi-million dollar recurring revenue contracts including a $12 MM agreement with the company's largest customer, eBay• Company sold for $1.1 Billion
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Chief Operating OfficerLowermybills/Experian Interactive Dec 2001 - May 2004Recruited by Board and founder CEO to lead growth and develop scalable operations for online lead gen marketplace serving direct to consumer and business to business segments. Responsible for online lead gen marketplace categories, marketing, technology, sales and service. Led transition of early stage start-up to profitable high growth company and category leader. Developed 3 year Operating Plans and scalable execution in media and systems. Company sold for $350 million• Created business development, category and product management departments and disciplines. Recruited top performing Marketing and Sales executive team, built people and organizational development programs, standard operating procedures and marketing automation. Achieved market leadership in Online mortgage lending and insurance segments within one year• Drove financial performance and scaled business from $7 MM in revenue and $4.5 MM in operating losses to $100 million in revenue and superior net income within 24 months
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CmoAutoland Sep 2000 - Dec 2001Chatsworth, Ca, UsLed Marketing, Channel Sales and Product for $200 MM online automotive sales and services company providing automotive eCommerce portal software and car buying services. Led product development, sales and channel teams to increased sales and margins. Profit and loss responsibility. Increased gross margins by 20% and doubled market penetration through development of targeted sales and online direct response marketing to profitable segments. Restructured and right sized company. -
Vice President MarketingIsearch Apr 1999 - Sep 2000Human Resource Enterprise Resource Planning software start up supplying Fortune 1000 with a web-delivered SaaS Human Resources Enterprise software suite. Responsibility for sales, marketing, and product management. Enabled improved performance by introducing a disciplined product lifecycle management process. Turned around sales and product teams; grew revenue run rate from $2 MM to $11 MM in 12 months. Achieved Deloitte & Touche’s Fast Fifty award
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Vice PresidentExperian Mar 1989 - Mar 1999Costa Mesa, Ca, UsGlobal revenue credit and marketing database information and analytics services company. Product lines include credit and database marketing information, predictive algorithmic marketing models, and marketing automation software. Achieved fast track progressive 10 year career path. Management team member in a successful MBO to form Experian, a spin-off of TRW Information Services. Chairman’s Award for Product Innovation. Company sold for $1.7 BTenure highlights:• Vice President of Market Development and Planning-Experian • Vice President of Marketing – Experian Business Information Division • Director of National Sales – Experian Business Information Division
Hal Muchnick Education Details
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Sarah Lawrence CollegeLiberal Arts
Frequently Asked Questions about Hal Muchnick
What company does Hal Muchnick work for?
Hal Muchnick works for Visible World
What is Hal Muchnick's role at the current company?
Hal Muchnick's current role is COO and CFO.
What is Hal Muchnick's email address?
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What is Hal Muchnick's direct phone number?
Hal Muchnick's direct phone number is +170367*****
What schools did Hal Muchnick attend?
Hal Muchnick attended Sarah Lawrence College.
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