As Director of Sales and Marketing, Truax will oversee PCD’s sales strategy, drive marketing initiatives, and strengthen partnerships with key stakeholders. His leadership will play a vital role in maintaining PCD’s position as the go-to integrator for Northern California’s commercial AV needs.

Develop global sales strategy. Manage both the internal and external sales teams. Work closely with the marketing manager to help drive brand recognition. Drive the digital marketing effort. Work with product team to identify new product needs. Launch strategic partnership initiatives.

Develop and strengthen global sales efforts. Manage internal and external sales teams. Work with Crimson product development team to create best in class mounting solutions. Help to create and distribute brand collateral via traditional and non traditional mediums.

Responsible for strategic partnership initiatives, brand building and working with our team to build a company keenly focused on enhancing the customer experience. Drive sales through development of innovative, reliable products, as well as a Simplified approach to doing business. Oversee sales and marketing effort globally.

Responsible for strategic growth of brand through unique approach to channel management. Develop hand in hand working relationship between sales and marketing within WyreStorm. Create metrics to drive efficiencies. Work with product development to deliver best in class products. Collaborate with Sales Director on an ongoing basis to drive revenue and brand loyalty through a best practices and ease of doing business approach. Oversee strategic marketing effort.

Retail channel development, oversee strategic marketing effort as it relates to channel, business development and management of the retail sales organization.

Strategic channel development. Implementing domestic national account strategies, global sales deployment by channel and product development supportive of business plan.