Serial Entrepreneur, Marketing Leader, and Former Multi-Sports Endurance Athlete with expertise in designing, developing, and implementing innovative brand strategies for global enterprise companies and small start-ups. A hands-on leader focused on defining and executing a clear brand vision to drive lead generation, customer acquisition, sustainable revenue growth, and profitability. Considered one of the leading global minds on creating digital content “Source Files” for software companies in Silicon Valley in the ’90s, reproducing data, music, and art using digital capture, scanning, and reproduction with state-of-the-art technology for Web1. Alberto is an experienced digital entrepreneur consultant who has been behind beverage branding and development for major brands, with a great passion for the craft, representing his multi-cultural and family traditions, his passion for networking and building international business relationships helps him to acutely recognize trends and patterns early to help brands and start-ups understand how these shifts impact markets and consumer behavior, emerging brands to digital communications since 1997 with web1, in 2004 with web2 and now utilizing FinTech, Blockchain Technology, RFID/NFC/NFT authentication, as web3 evolves. Entrepreneurship: Networking, brand and business development, manufacturing, funnel development, brand vision, B2B/B2C product launches, omnichannel marketing, Web3 optimization, digital content creation, campaign development, e-commerce and retail strategy advertising, PR, communications, and global adaptation/localization.Languages: Fluent in English and Spanish.
Listed skills include Graphic Design, Product Development, Screen Printing, 3D Rendering, and 34 others.