Haley Arispe Email & Phone Number

Denver, Co, Us

Lakewood, Colorado, United States

• Create and manage Google Ads campaigns focused on maximizing conversions and driving leads to AlphaGraphics centers, working to continuously adjust and improve ads, ensuring the best possible return on investment throughout the campaign• Optimize and implement scalable digital marketing processes by collaborating with a team of digital specialists, deploying localized strategies across AlphaGraphics franchise centers nationwide, enhancing brand visibility and local pack presence• Craft and manage high-quality multimedia assets for social media and Google Business listings using Adobe InDesign, Photoshop, and Illustrator• Leverage advanced AI tools for in-depth market and competitor analysis, providing actionable insights that refined local SEO strategies and enhanced the competitive positioning of AlphaGraphics centers• Create and execute compelling digital and print advertising materials for the enterprise sector, including demo assets and case studies

Houston, Texas, United States

• Curated and managed diverse media assets, encompassing files, captions, and credits for feature stories and large-scale projects across Instagram, Facebook, TikTok, and YouTube. Led the creation of AR content and filters, enhancing engagement for events and social media campaigns, aligning with social media content strategy• Designed and produced pre-production motion graphics, monitors, and maps for live news broadcasts, primetime shows, and website content using Adobe After Effects, Illustrator, InDesign, and Photoshop• Championed a comprehensive multimedia marketing campaign, "For the community, by the community," emphasizing community engagement. Strategized and executed social media filters, a dedicated website, native social media content, and compelling video productions, driving increased reader sentiment and engagement• Led the design and execution of the 45th Pride Houston Parade's inaugural graphics suite, integrating vibrant animations, seamless transitions, and strategic social media elements

Texas, United States

• Four years experience of capturing and covering sporting events for Focus Daily News Paper• Photograph and film a diverse range of personal milestones including graduations, engagements, prom• Successfully covered the 2019 San Antonio 5K marathon organized by the Chromosome 18 Registry & Research Society

Houston, Texas, United States

• Responsible for guiding mentee on their educational and professional development by encouraging the student to reach their maximum potential• Assist in widening the social connection of my mentee by recommending them to join school activities and other educational organizations• Analyze the students' strengths and weaknesses and implement strategies to address those difficulties• Advise mentee on their potential careers, considering their interests and social experience

Houston, Texas, United States

• Research, participate and run studies in areas exploring VR and AR. This included a yearlong study exploring how VR can induce empathy towards homelessness• Created a virtual environment in the Spatial Metaverse to inform and educate people for “UH Population Health” • Received university partnership and recognition from Crystal Knows for a Vox-style short documentary

Houston, Texas, United States

• Utilized technical skills to capture impactful photographs, ensuring the artistic portrayal of content aligns with the company’s brand identity• Acted as a vital liaison bridging the gap between photographic staff and internal/external teams, facilitating seamless communication to support regular reporting for tracking content performance against defined KPIs• Balanced roles as both a photographer and editor, managing a high volume of photo editing, averaging over 1000 photos and 10-12 videos per week

Houston, Texas, United States

• Utilized Adobe Creative Cloud tools (Photoshop, InDesign, Bridge, Lightroom) and advanced asset management software to meticulously organize media assets• Functioned as a photo production artist, skillfully enhancing and manipulating images to exact customer specifications and design parameters• Collaborated within a team to efficiently address a backlog of editing orders, streamlining processes to complete approximately three months' worth of editing within an unprecedented three-week timeframe

San Antonio, Texas Area

•Established interpersonal and team-building skills by fostering relationships with customers, managers, and colleagues•Mediated conflict resolutions between coworkers, management and to better serve customers•Cross-trained newer team members and provided flexibility to serve in whatever position was needed of me•Stayed up to date with popular sales trends and product items to encourage point of sale through effective persuasion

San Antonio, Texas, United States

•Developed and implemented a comprehensive public relations plan to help endorse our brand identity via social media and digital platforms•Planned and coordinated live events with outsourced vendors while maintaining a specified budget•Represented the public relations department to communicate pertinent information back to the department and international headquarters•Created and managed merchandise designs, social media campaigns, and organizational promotion based on current trends

San Antonio, Texas, United States

•Worked with visiting employers for on-campus recruiting•Utilized innovative and creative talents to develop design and layout for various print and online projects such as online advertisements, posters, and job postings •Managed and scheduled career-related events, workshops, and interviews•Demonstrated proficiencies in telephone and front-desk reception within a high-volume environment

Bachelors Of Science, Web Page, Digital/Multimedia And Information Resources Design

Currently pursuing my Bachelors of Science at the University of Houston - College of Technology and am Majoring in Digital Media.

Gpa: 4.8