Media Buyer
CurrentDevelop and execute paid media strategies aligned with client objectives, utilizing SEM, display advertising, social media advertising, traditional media and other paid channels. Oversee the planning, implementation, and optimization of paid media campaigns across multiple platforms including social, programmatic, CTV, search and more. Monitor campaign performance and budgets, making data-driven decisions to optimize campaigns for performance and ROI. Serve as a primary point of contact for key clients, understanding their business goals and translating them into actionable paid media strategies.