Haley Barger Email & Phone Number

Marlborough, Ma, Us

• Dynamic and strategic leader driving transformative growth for the Digital team of BJ’s Wholesale securing $600m in annual sales, and YoY sales increase of 7-9%.• Lead integration of headless (cloud-based) content management system, including components and configurations, to enable all digital user experiences across technology portfolios. • Support business users through requirements gathering and translation of those needs into technical requirement specifications for engineering.• Manage and inspire two high-performing web development teams, comprising 28 engineers, ensuring the timely and efficient delivery of development and design deliverables, and guide the vision of our technology portfolios. • Define the Member journey for Savings, Cart, and Checkout experiences in partnership with cross-functional teams and multiple stakeholders. • Create and manage product roadmap based on research and analyses of data in conjunction with business priorities.• Prioritize layers of conflicting business priorities, foster relationships with engineering teams while managing workloads, guarding engineering teams’ time, and growing teams to ensure success. • Develop products and features based on both data and user testing, with an empathetic lens focused at all times on how products and features are being used, allowing Member wants and needs to remain at the forefront of development. • Relentlessly prioritize product backlog and ensure speed and quality of deliverables. • Lead agile ceremonies, including journey mapping, standups, story grooming, and solution design with engineering and UX team members. • Maintain a sharp and keen eye on relevant markets and plan to stay ahead of the curve with product development in order to remain proactive.

- Designed products for the aeronautical engineering space for the Broward College program- Successfully launched eight products in the span of six months- Worked 1:1 with SMEs and product managers to ensure user needs and legal compliance were met to the highest standard

London, Gb

• Create and develop innovative solutions to adapt already existing products to meet shifting customer needs and exceed customer expectations.• Collaborate with product owners, managerial team, sales representatives, and developers to ensure that digital products are on the cutting edge of all that is innovative.• Manage partnerships and digital vendors to review mapped deliverables from initial project turnover through final delivery and sunsetting to ensure content quality and adherence to standards and to monitor performance, costs, and schedules for products. • Define project scope, establish digital production schedules and budgets with project team and vendors, proactively raise any schedule or budget concerns for resolution with the team, and ensure that issues are resolved.• Partner with the managing editor and development editor to scope and pre-plan projects for appropriate SME and digital vendor assignments and work together to set requirements for production vendors and freelancers.• Act as liaison between customers, developers, and internal stakeholders throughout the development and release process.• Lead project launches and project team calls to troubleshoot issues and resolve questions.Act as the voice of the customer by prioritizing deliverables actualized through data-driven market research.

London, Gb

In this position, I adapted to changes in positional scope, learned project management skills through both ad-hoc, and long-term opportunities, performed both qualitative and quantitative analyses, and gained a greater understanding of educational technology.• Performed developmental research for MyMathLab, Pearson’s highest-grossing product.• Assisted with content development for Pearson’s IBM Watson initiative.• Created and facilitated supportive solutions for customers.• Managed organization and logistics, and designed media for large events, maintained tight schedules for team members, created internal and shared external flow structures for documentation.• Built 32 digital courses in an Excel-based platform• Executed the formation of a new vendor partnership from start to finish• Managed organization and logistics, and designed media for large events, maintained tight schedules for team members, created internal and shared external flow structures for documentation• Ran point on a data management project for all Pearson Higher Ed disciplines.• Collaboratively developed content for use in Pearson’s piloting of IBM Watson in higher education software.

I have been a columnist at the New Wilmington Globe-Leader 2014, writing every week, and have also done website design and social media strategy for the paper.

I served as columnist for the Westminster Holcad from 2013-2014, and as an Arts and Entertainment editor and columnist from 2014-2015.

• Analyzed publicly-traded company using SEC financial statements• Assessed industry and business model qualitatively• Assessed data quantitatively including Excel-based forecast and ratio analysis• Defended recommendation in front of a panel of financial professionals• Mentored by professional financial analyst