Haley Schenken Email & Phone Number

Austin, Texas

Austin, Texas

• Generated over $15K in additional sales outside of slated recurring revenue • Directly manage 12 accounts totaling over $530K in annual revenue• Project manage $15K + websites from creative brief and wireframe to technical implementation• Led team in winning the Texas Association of Builders’ STAR Awards for Best Email Message, Best Special Promotion, and Best Social Media Marketing Program.• Supervise Account Service Team Interns and manage the Internship program• Supervise cross media integration (planning and executional nuances)• Offline and online vehicle project/account management on a global level (United States, Panama, Mexico, Malaysia and Canada) • Manage vendor relationships and negotiate pricing commensurate with marketing plan• Maximize ROI of campaigns through continual analysis of performance, response-rates and results.• Create, manage and execute marketing campaigns from conception to implementation (Email Marketing, Print Advertising, Digital Marketing including but not limited to Facebook, Google Display Network, Google AdWords, Bing Ads, Online Display Advertising)• Participate in planning and execution of operational/tactical aspects of campaign• Prepare weekly, monthly and quarterly reports and campaign post mortem reviews• Ensure all campaign setup includes marketing automation and workflow strategy (SmartTouch® CRM)

• Manage the creative and production of Sponsored Facebook Ads and Lead Gen Facebook Ads• Design Facebook Canvas Ads to increase interactive mobile user engagement• Create effective subject lines upon deployment of email marketing campaigns to increase open rates and viewed response rates• Set up workflows to track engagements on email marketing campaigns• Conducted A/B tests to improve performance on marketing deliverables

Austin, Texas Area

• Generated Leads through the SmartTouch CRM platform for major home builders• Created campaigns as a tool for clients to market their homes to customers • Selected aesthetic photos to represent the lifestyle of the client’s demographic • Monitored customer reach by auditing click-through rates and contact forms submitted• Extracted and re-populated content onto websites with an improved design

Austin, Texas Area

Relay pre-choreographed music to aspiring gym membersCommunicate health benefits and emphasize the impact fitness has on everyday lifeMotivate members to build strength and promote personal well-being

Austin, Texas Area

Market benefits of living in a small communityGenerated revenue by signing leases Various database entry responsibilities in YARDI databaseAdministered company policies and procedures to clients and prospectsImplemented various promotional strategies

• Use social media technology to successfully advertise a diverse set of properties• Constructed a business informational website to highlight key product successes to potential customers• Maintain website and Facebook presence with ongoing project updates • Set up social media outlets for use as a marketing and sales tool such as Facebook

Administered company policies and procedures to clients and property prospects Manage and audit legal resident documentation to ensure compliance Implemented various marketing promotional activities adding 1000+ potential prospects to LAMS databaseDrove 1000+ customer engagements resulting in 1.5 million in sales Coordinated resident life activities to help maintain a 30% renewal rate Various database entry responsibilities Analyzed MRI database for payment delinquencies Accomplished a 100% application to lease ratio for 2015-2016

Bachelor’S Degree, Psychology - Advertising

Education record

Activities and Societies: National Honor Society Sweethearts (Sub Junior Community Service Organization) Student Council