Chief Operating Officer
Current
Mar 2024 - Present
AeroLeads people directory · profile
Haley Ulloa Email & Phone Number
COO at Base Operations | GTM Leader | Operator
at
Base Operations
1 work email found
@tradeswell.com
4 phones found area 908 and 443
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
COO at Base Operations | GTM Leader | Operator
Location
United States
Who is Haley Ulloa? Overview
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Quick answer
Haley Ulloa is listed as COO at Base Operations | GTM Leader | Operator at Base Operations, based in United States. AeroLeads shows a work email signal at tradeswell.com, phone signal with area code 908, 443, and a matched LinkedIn profile for Haley Ulloa.
Haley Ulloa previously worked as Chief Operating Officer at Base Operations and Co-Founder | Board Director at Incremental. Haley Ulloa studied at University Of Baltimore School Of Law.
Company email context
Email format at Base Operations
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{first}@tradeswell.com
86% confidence
AeroLeads found 1 current-domain work email signal for Haley Ulloa. Compare company email patterns before reaching out.
Profile bio
About Haley Ulloa
Founder and SaaS executive across Digital Commerce, Adtech and Threat Intelligence. Board Director at Incremental. Commercial leader with 16 years of executive operating experience. Founded Incremental, an omni-channel retail media measurement platform. I specialize in leading cross-functional teams to incubate new solutions, develop GTM strategies and lead world-class operating teams. Innate problem solver who takes both a consultative yet innovative approach, grounded in creating scalable solutions that serve internal and external business leaders. Proven track record in leading strategic initiatives across key partnerships and launching new business units resulting in revenue growth and establishing market leadership for B2B software/services companies.
Listed skills include Digital Strategy, Integrated Marketing, Digital Marketing, Advertising, and 8 others.
Current workplace
Haley Ulloa's current company
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8 roles
Haley Ulloa work experience
A career timeline built from the work history available for this profile.
Co-Founder | Board Director
Current
Jun 2019 - Present
Co-Founder | President & Coo
• Founded Incremental to solve retail media measurement and optimization for enterprise and mid-market brands. • Over $20MM raised in VC Funding. • Responsible for company vision and executing GTM strategy from stealth to launch. • Led Revenue, Partnerships, Customer Success, Operations and Finance Teams.
Jun 2019 - Apr 2023
Director, Emerging Platforms (Acquired By Omnicom)
• Launched and led Programmatic team for the largest US digital commerce agency, acquired by Ascential PLC in 2018. • GM of DSP initiatives for Flywheel's client roster of fortune 50 CPG brands. • Developed GTM strategy for emerging business unit to expand offerings and new revenue streams.
Feb 2017 - May 2018
Sales Director, Mobile & Video Advertising
• Responsible for mobile display and video ad sales across client portfolio of performance advertisers.• Partner lead for strategic accounts with dual supply and demand monetization strategies.• Led Sales Strategy for Performance Ads Solutions across AOL's top mobile DSP advertisers
Jan 2016 - Jan 2017
Director, Performance Account Management (Acquired By Aol)
• Millennial Media was the largest independent mobile advertising network, IPO at $1.7B in 2012. • Led Account Management team supporting Performance Advertising business line. • Drove sales strategy and account plans across 200 accounts. • Represented Account Management team as Integration liaison for Jumptap acquisition.
Jan 2013 - Jan 2016
Account Manager
Jan 2011 - Jan 2013
Account Executive
• Account Executive at GKV a regional media and creative agency. • Managed account plans for GKV's gaming and hospitality clients. • Experience in media buying and campaign execution across TV, Radio, OOH, Print and Digital.
Jul 2007 - Jan 2011
2 education records
Haley Ulloa education
Education record
University Of Baltimore School Of Law
Bachelor Of Arts (B.A.), Communication And Media Studies
University Of Scranton
FAQ
Frequently asked questions about Haley Ulloa
Quick answers generated from the profile data available on this page.
What company does Haley Ulloa work for?
Haley Ulloa works for Base Operations.
What is Haley Ulloa's role at Base Operations?
Haley Ulloa is listed as COO at Base Operations | GTM Leader | Operator at Base Operations.
What is Haley Ulloa's email address?
AeroLeads has found 1 work email signal at @tradeswell.com for Haley Ulloa at Base Operations.
What is Haley Ulloa's phone number?
AeroLeads has found 4 phone signal(s) with area code 908, 443 for Haley Ulloa at Base Operations.
Where is Haley Ulloa based?
Haley Ulloa is based in United States while working with Base Operations.
What companies has Haley Ulloa worked for?
Haley Ulloa has worked for Base Operations, Incremental, Flywheel Digital, Aol, and Millennial Media.
How can I contact Haley Ulloa?
You can use AeroLeads to view verified contact signals for Haley Ulloa at Base Operations, including work email, phone, and LinkedIn data when available.
What schools did Haley Ulloa attend?
Haley Ulloa studied at University Of Baltimore School Of Law.
What skills is Haley Ulloa known for?
Haley Ulloa is listed with skills including Digital Strategy, Integrated Marketing, Digital Marketing, Advertising, Mobile Marketing, Business Development, New Business Development, and Digital Media.
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