Haley Hughes work email
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Haley Hughes personal email
Haley Hughes phone numbers
Versatile marketing professional passionate about driving growth through creative strategies and prospect-focused campaigns. With extensive experience across diverse industries, crafting compelling messaging that resonates, and engages, she delivers results. Haley’s career spans developing impactful media campaigns, designing customer retention strategies, and executing innovative promotional events. Specializing in building meaningful connections with audiences, leveraging data-driven insights, and empowering teams to exceed expectations. She is creating success through collaboration and creativity, whether it’s igniting excitement for a new product, energizing a brand presence, or driving leads.
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Marketing DirectorSpray-NetAustin, Tx, Us
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Director Of MarketingMayweather Boxing + Fitness Dec 2022 - Nov 2024Los Angeles, California, UsLeading the marketing frontier at Mayweather Boxing + Fitness, my recent tenure has harnessed the power of strategic lead generation, search engine optimization (SEO), and Account-Based Marketing (ABM) to sculpt a robust marketing landscape. This journey is fueled by a Master's in Psychology, blending human insight with innovative marketing tactics, and has been marked by the successful implementation of global campaigns and educational workshops that convert market qualified leads (MQLs) into sales qualified leads (SQLs).At the helm of many dynamic teams, we've pioneered webinar series and nurture campaigns to bolster brand awareness and minimize churn. Our collaborative efforts have not only bridged the gap between marketing and sales but have also established a foundation for ongoing market expansion and customer engagement. -
Global Marketing DirectorSaas Marketing Consulting, Fractional Cmo Jun 2020 - Aug 2023● Generating marketing programs and campaigns for North America, EMEA, Europe● Accountable for lead generation for all markets● Modeling sales team cold outreach initial and ongoing training● Executed new platforms to support the sales team● Optimizing search engine optimization● Originating Account Based Marketing programs● Derived content marketing strategy globally and localized● Instated webinar series for brand awareness and lead generation● Created monthly workshops to educate MQL’s to convert to SQL’s● Implemented nurture campaigns to reduce churn● Complete competitor analysis and landscape● Fostered the bridge of communication between marketing and sales● Enforced brand awareness and media campaigns as a disrupter● Designed and integrated offline marketing strategy● Trade show and workshop development for lead generation● Initialized marketing procedures for emerging markets● Optimizing, managing and creating social and digital campaigns, content and strategy● Creating, designing and implementing Go To Market (GTM) strategies
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Senior Marketing ManagerSodexo Aug 2017 - Jun 2021Responsible for strategic planning, training and implementation of Sodexo programs, pricing and growth initiatives, analyzing data and supporting new sales/retention . Plan regional growth initiatives and lead roll-outs of national marketing programs to support unit operations and new revenue streams. Assist accounts with marketing initiatives such as customer surveys, social media, sales promotions, e-commerce and digital solutions. Manage a team of marketing professionals and coordinate region public relations opportunities. Analyze market data and industry insights.Drive region innovation to drive sales growth and customer satisfaction, and promote Sodexo’s Global Brand. Assist individual accounts with marketing initiatives such as surveys, harmonized promotions, national programs, and client communication.
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Marketing DirectorPinot'S Palette Feb 2014 - May 2017Houston, Tx, UsMarketing Director - National Marketing and Partnerships, Fran Dev:Responsible for the brand position in the marketplace. Driving the advertising promotional calendar, public relations, and product development marketing functions for the brand. Developed a cohesive marketing strategy across all brand advertising, new products, corporate communications, and studio initiatives while implementing the various components of the strategy in a fast-paced environment.• Champion brand positioning and the continue evolution of the marketing strategy • Manage third party vendors• Provide market insight and industry awareness to help guide the brand through the changing competitive landscape • Served as a Senior Leadership team member working directly with the CEO • Lead strategy and execution including media, co-ops, field marketing and marketing support • Refine a compelling marketing message and positioning consistent with the brand strategy • Ensure consistent communication of the message in all channels • Work closely with the sales, product and operations functions to establish successful channel programs • Put into place infrastructure and systems to support the success of the marketing functions. • Actively manage new products opportunities within our existing portfolio and strategic frame. • Management of media presence: web, digital, social, public relations, SEOCreated, implement, and analyzed all national fully integrated marketing campaigns. Created core campaigns with an over all theme that is implemented through blogs, social media channels, grass roots, in studio, email marketing, print and other traditional mediums.Responsible for generation and formation of new partners for cross promotions and events both nationally and on local levels. Crafting promotional and retail partners nationally.IFA panelist 2015IFA Emerging Franchise Speaker 2015 -
FounderEn Vogue Events 2004 - Feb 2014Houston, Tx, UsSpecial Events and Meetings:Produced, designed and implemented meetings, trade shows, incentive travel, conferences, marketing events and social events for multiple clients. Developed brands with a strategic marketing plan that utilizes event marketing. Created and implemented post event measurements with social media to track brand recognition. Introduced marketing and event marketing for multiple clients implementing multilevel strategic branding including full marketing programs.Winner of The Texas Star Award 201140 Under 40 by HBJFeatured by Texas Meetings and Events Magazine -
Event ProducerThe Knot 2005 - 2006New York, New York, UsPlanned, produced and designed 40+ marketing events for a fall campaign around the USA as well as sales meeting, conferences and incentive trips. Introduced a national magazine brand into new markets using special events.
Haley Hughes Skills
Haley Hughes Education Details
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Texas State UniversityMass Communication/Media Studies -
University Of The SouthwestPsychology
Frequently Asked Questions about Haley Hughes
What company does Haley Hughes work for?
Haley Hughes works for Spray-Net
What is Haley Hughes's role at the current company?
Haley Hughes's current role is Marketing Director.
What is Haley Hughes's email address?
Haley Hughes's email address is ha****@****nts.com
What is Haley Hughes's direct phone number?
Haley Hughes's direct phone number is (844) 287*****
What schools did Haley Hughes attend?
Haley Hughes attended Texas State University, University Of The Southwest.
What are some of Haley Hughes's interests?
Haley Hughes has interest in Animal Welfare, Children.
What skills is Haley Hughes known for?
Haley Hughes has skills like Event Management, Event Planning, Marketing, Trade Shows, Corporate Events, Social Media, Hotels, Marketing Strategy, Weddings, Event Producing, Social Media Marketing, Meeting Planning.
Who are Haley Hughes's colleagues?
Haley Hughes's colleagues are Shane Ward, Marc Belanger, P.eng., Phil Hepner, Caleb Munoz, Scott Baer, Joseph Croft, Csilla Bacsfalusi.
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