- Direct integrated PR campaigns for multiple clients across the B2B and B2C sectors to achieve consistent media placements and enhance brand visibility - Lead cross-functional teams in executing strategic plans, maintaining client budgets, and ensuring brand alignment across all communications channels - Develop, implement and optimize social media strategies for client brands across major social platforms to drive engagement and brand loyalty- Oversee influencer marketing initiatives by managing outreach, negotiations, deliverable management and post-campaign analytics- Produce and manage four client podcasts; oversee editing and strategic distribution to broaden client reach- Write and edit various forms of technical content such as bylines, press releases, blog posts, etc.- Conduct proactive media relations and secure coverage with target national, local, and trade publications- Create detailed briefing documents to prepare spokespeople ahead of media interviews- Collaborate with digital media and graphic design teams to execute paid social media strategies, SEO, website builds, graphics creation, branding, and more - Research and submit clients for executive visibility opportunities such as speaking engagements and award submissions- Provide leadership and mentorship to junior staff by supervising onboarding, handling internal issues, giving performance reviews, etc. to ensure professional growth and client satisfaction

- Manage interns and account executives in the execution of client public relations plans- Oversee and execute communications strategies for multiple travel and hospitality clients- Develop unique client messaging, including press releases, pitches, story ideas, blog posts, website copy, and more- Secure consistent and quality media placements by actively pitching unique story ideas- Establish and maintain ongoing relationships with key journalists, bloggers, and influencers- Prepare activity, metrics, and status reports for clients- Participate in generating new business, including proposal/RFP preparation and presentations- Develop and execute yearly media relations and strategic plans for each client

- Manage client social media presence, and develop and maintain distinctive social personas- Manage client content marketing efforts, including designing and distributing e-newsletters, developing blog content, overseeing video production, and more- Tactically distribute pitches, press releases, and thought leadership pieces for clients to assist in proactive media relations and SEO- Assist with infographic design using the Adobe Suite- Oversee website design and maintain and update existing client websites- Report on and analyze monthly media hits, social media metrics, and website analytics for clients

- Execute strategic communications support for consumer and lifestyle, technology and B2B clients- Proactively pitch for several clients via email and telephone- Manage client and agency social media accounts and provide feedback on brand consistency- Draft media alerts, press releases, proactive pitches, weekly blog posts and client-ready correspondence- Monitor and track client, competitor and industry news and maintain client coverage reports- Analyze and provide recommendations on industry trends and media outreach opportunities- Create and maintain media lists for execution of media relations plans for B2C and B2B clients- Assist with the creation of editorial plans, trade show calendars and speaking opportunities for clients

- Monitor media coverage of clients- Create media lists- Assist with compiling quarterly reports and clip books to provide a quantitative measurement of the agency’s results for a client- Research projects including editorial opportunities, media lists, and computer analysis