Haley Mull Email & Phone Number

Cincinnati, Ohio, Us

• 2.5 years of retail media experience Current Work • Own measurement deliverable creation pipeline for > $10MM in media campaigns spanning a variety of product offerings• Leading training for offshore team on measurement deliverable code and pipeline • Scoped, built, maintain and enhance internal process to make custom analyses faster, more efficient, and scalable - reducing time to uncover insights by 8x• Developing internal app utilizing open AI to democratize data and rapidly uncover media insights Prior Work• Collaborated with account executives and managers to strategically use Kroger 1P data to effectively execute against CPGs' key KPIs and perform ad-hoc analyses • Led conversion efforts from R/SQL to PySpark for existing team processes including metric methodology and automated deliverables • Managed a team of 4 data scientists in integrating net new metrics into the analysis for a national eCommerce initiative

Cincinnati, Ohio, Us

• Tutored students in Introductory Microeconomics, Intermediate Microeconomics, Introductory Econometrics, and Intermediate Macroeconomics • Answered questions and reframe concepts to cater to each student’s thinking style • Created supplementary problems to help students master topics at hand

Cincinnati, Ohio, Us

• Extracted and processed 1% random sample of Shop data using Oracle SQL Developer• Built 11 Tableau dashboards that utilized a new multidimensional segmentation system to rapidly discover new insights • Created and presented a case study to Merchandising Client Leads and Data Scientists to showcase dashboards

• Tracked accounts receivable and service revenue of over $1,500• Maintained gardens and overall yards of 8 residents atop Lookout Mountain • Coordinated with partner to provide outstanding work quality • Oversaw customer data to retain customers and provide a personalized experience

Oxford, Oh, Us

• Proctored exams and quizzes to safeguard integrity • Contributed to students’ understandings of weekly lectures and labs through answering questions and providing supplementary examples • Evaluated and commented on 34 students’ coding labs

• Secret Shop Score Average: 10/10• Answered questions and provided recommendations to thousands of guests • Maintained kitchen, gift store, and bathroom facilities• Prepared food and drink in accordance with health code• Sold café, nut stand, lemonade cart, and gift store merchandise • Stocked, priced, and organized gift store merchandise and displays

• Also March 2015-April 2015• Secret Shop Score Average: 10/10• Interacted with hundreds of domestic and foreign guests • Sold and monitored children's Firefly Jars activity • Acted as Rock City mascot and various fairytale characters• Created memories worth repeating in accordance with Rock City Garden's mission statement

Master Of Arts - Ma, Economics

Bachelor Of Science - Bs, Business/Managerial Economics

European Culture

High School