Crm Marketing Strategist
Current- Subject matter expert and champion for the company's CRM, Surefire- Optimized the CRMs’s Realtor newsletter, resulting in a 64% increase in open rate- Integrated and oversaw the company’s first gifting platform, THNKS- Elevated CRM functionality by optimizing workflows, hosting engaging trainings, and enhancing integrations, driving a 38.9% boost in Loan.