Haley Kim Email & Phone Number

Seoul, South Korea

Seoul Korea

I am responsible for leading global marketing and business growth for Yanolja's B2B business.

San Francisco, California, United States

I provide strategy and execution consulting for Tribe, a pre-seed stage startup, to build financial technology that enables money management for communities. In a CMO capacity, I lead all aspects of product marketing and GTM strategy.◉ Advised on development of product vision, positioning, value propositions, product-market fit testing, and GTM strategy.◉.

San Francisco, California, United States

Early Warning Services is the company behind Zelle and Paze. I led B2B and B2C product marketing for Zelle, a P2P digital payments service with ~70M active users. In this role, I increased new user acquisition, usage, and retention; formalized product marketing organization and processes; and trained a team of 40.◉ Achieved 126% transaction volume increase.

Mountain View, California

As the US head of GTM, I spearheaded Google Pay’s product marketing and GTM to launch Google Pay 3.0 in the US and oversee post-launch growth. In this role, I mentored a team of six direct reports and managed a cross-functional team of 40+. ◉ Launched Google Pay 3.0 in the US and grew to 7M users in 90 days post launch. Developed marketing strategy.

Mountain View, CA

In this role, I served in a B2B marketing and GM role to form and oversee developer marketing for the launch of Bixby 2.0 (AI voice assistant). I built a global engineering and marketing team, designed the developer strategy and program, crafted use cases and product storytelling, and oversaw content creation, budget, and operational processes to launch.

Suwon, Gyeonggi-do, Korea

When I joined Samsung, I was initially hired to lead the retail vertical and was rapidly promoted to the CMO of Samsung Pay, and then ultimately became P&L owner for Samsung Pay’s global expansion and growth operations. I developed and led the GTM strategy, and managed 14 direct reports, ~140 group members, and cross-functional teams across product.

◉ Led Samsung Pay US GTM to launch as the first global market and grew to 13M users in the U.S. in three years. ◉ Led all the marketing efforts for Samsung Pay in a CMO capacity from branding, developing value props, launch marketing, and partner and growth marketing.

Suwon, Korea

At Wells Fargo, I earned progressive promotions – from driving operational excellence and efficiency for strategic projects to a product management role spearheading product strategy for mobile wallet and card-linked offers from ideation to pilot launches. I developed new products and executed short- and long-term strategic plans.◉ Led GTM and launched.