Haley Norton

Haley Norton Email and Phone Number

Associate Director, Social and PR @ Nebo Agency
Haley Norton's Location
United States, United States
About Haley Norton

Associate Director of Social & PR at Nebo Agency, a human-centered digital marketing agency, focusing on public relations, social media, public relations, influencer marketing and integrated campaign efforts, from overall strategy and full day-to-day execution.Alumna of Syracuse University's S.I. Newhouse School of Public Communications with a master's degree in public relations.

Haley Norton's Current Company Details
Nebo Agency

Nebo Agency

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Associate Director, Social and PR
Website:
neboagency.com
Haley Norton Work Experience Details
  • Nebo Agency
    Associate Director, Social And Pr
    Nebo Agency
    United States
  • Nebo Agency
    Associate Director, Social & Pr
    Nebo Agency Jul 2023
    Atlanta, Georgia, Us
  • Nebo Agency
    Senior Pr & Social Media Strategist
    Nebo Agency Sep 2018
    Atlanta, Georgia, Us
    Lead account strategy and execution of public relations, social media, influencer marketing and integrated campaign efforts.Social Media:Develop strategies for creative campaigns and ongoing social media and influencer marketing management. Manage social media accounts across all major platforms, including editorial calendar and content creation, influencer partnerships and contracts, scheduling, community management, social listening and reporting. Public Relations:Develop strategies for media outreach initiatives for a range B2B, B2C and Philanthropic clients. Craft media materials, including media lists, pitch letters or press releases, and execute outreach and create written content pieces. Monitor for earned media placements, manage coverage trackers and develop monthly reports.Work nominated for two U.S. Social Media Awards for Best Use of Social Media – Retail and Social Media Campaign of the Year and Global Social Media awards — Best Use of Instagram
  • Pinckney Hugo Group
    Public Relations Intern
    Pinckney Hugo Group May 2018 - Jul 2018
    Syracuse, Ny, Us
    Public relations intern for Pinckney Hugo Group.Media relations for 10th annual Teal There's a Cure 5k in Syracuse, NY. Write press release, communicate with press, arrange media interviews, compile media lists, research for clients, etc.Contributing on the following accounts: Teal There's a Cure, Fidia Pharmaceuticals, Bonsai Finance, Avitae Caffeine Water, Haylor Insurance and LIFEPlan CCO.
  • Institute For Veterans And Military Families - Ivmf
    Public Relations Intern
    Institute For Veterans And Military Families - Ivmf Jan 2018 - May 2018
    Syracuse, New York, Us
    Public relations intern at the Institute for Veterans and Military Families on the SU campus. Wrote press releases, digital content, news articles and reports for IVMF programs and events.Graphic design on branded content for both social media and print materials.Coordinated media relations for the JROTC Fitness Challenge event in the Carrier Dome. Created communications plan, wrote media alert, wrote talking points, arranged interviews between military personnel and local media, managed social media coverage of event, and wrote news article picked up by Syracuse University news, and received media coverage by the Syracuse Post Standard.
  • Syracuse University
    Instructional Assistant
    Syracuse University Aug 2017 - May 2018
    Syracuse, New York, Us
    Fall Semester: Assisted Prof. Ken Harper in an undergraduate graphics design course.Taught two graphic design lab sections once a week without assistance from professor.Helped students learn Adobe Suites platforms and fundamentals of graphic design.Spring Semester: Assisted Prof. Funkhouser in undergraduate communications law course.Grade quizzes, papers and tests, and assists in undergraduate learning of the first amendment in relation to the field of communications.
  • Progresssu
    Campaign Coordinator
    Progresssu Jan 2018 - Feb 2018
    Planned event called PRogressSU at S.I. Newhouse School of Public Communications as part of an independent study alongside two other public relations graduate students. PRogressSU aimed to have an open conversation about diversity, inclusion and leadership in the public relations industry.Coordinated a speaking panel of four local women working in public relations to speak about diversity and inclusion in the field. Ran a month-long social media campaign on the NewhousePR Twitter page, and tracked analytics.Promoted event on campus through grass-roots efforts, hanging posters and utilizing the networks of Newhouse public relations professors. Speaking event had standing-room only before panel began.Received coverage on Mornings On The Hill, a student-run news broadcast.Received coverage on multiple student blogs.Social media campaign received 34,000 impressions on Twitter.Snapchat geofilter on campus viewed nearly 4,000 times, used over 200 times. Over 500 uses of #PRogressSU on Twitter. Newhouse PR professors have already made this an annual event after its immediate success.
  • State University Of New York At Oswego
    Writing Tutor
    State University Of New York At Oswego Jun 2016 - 2017
    Oswego, Ny, Us
    Tutor at the SUNY Oswego Writing Center.Met with students via appointment or open hours to go over assignments, essays, and other written material. Taught students writing essentials such as grammar rules, sentence structure, essay form, proper citations and AP Style.
  • Vote Oswego
    Media Intern
    Vote Oswego May 2016 - Dec 2016
    Media Intern for Vote Oswego - an organization to encourage college students to register to vote and participate in the 2016 Presidential Election.Coordinated a non-partisan voter registration & GOTV campaign for the 2016 election.Lead a campaign staff of 17 students, plus volunteers on campaign events.Worked over 120 hours on an active voter registration and GOTV campaign.Collected 2,637 voter registration/absentee ballot application forms between Aug. 25 - Oct. 14.Head Coordinator of Blitz Week campaign - collected 1,013 forms between Sept. 24 - Sept. 28.Planned absentee ballot drop-off party - collected over 500 absentee ballots on Election Day.Managed all social media accounts (Twitter, Facebook, Instagram) and contact with media outlets.Wrote press release sent out to numerous media outlets.Created media for digital and print, such as posters and digital signage.Graphics displayed on all campus digital screens, dining halls, men and women’s hockey games.
  • State University Of New York At Oswego
    Teaching Assistant
    State University Of New York At Oswego Aug 2015 - Dec 2015
    Oswego, Ny, Us
    Teaching assistant for Foundations of Communication (COM100) at SUNY Oswego. Managed class room of over 200Graded assignmentsMet with struggling studentsAssisted in classroom

Haley Norton Education Details

  • Syracuse University
    Syracuse University
    Public Relations
  • State University Of New York At Oswego
    State University Of New York At Oswego
    Business Leadership Minor

Frequently Asked Questions about Haley Norton

What company does Haley Norton work for?

Haley Norton works for Nebo Agency

What is Haley Norton's role at the current company?

Haley Norton's current role is Associate Director, Social and PR.

What schools did Haley Norton attend?

Haley Norton attended Syracuse University, State University Of New York At Oswego.

Who are Haley Norton's colleagues?

Haley Norton's colleagues are Heather Johnson, Ny’asia Keys, Mathew Shamloo, Mohamed Radwan, Jenna Stover, Jarno Oostingh, Vang Lor.

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