Marketing Specialist
•Strategically works with individual Influencer Partners to drive net new revenue to the Affiliate Program YTD. • Additionally, controls all aspects of day-to-day operations and account management, including sponsorships, campaign research, talent identification and outreach, contract proposals and negotiations, social media content creation, affiliate linking and tracking, as well as all cross-functional brand marketing (organic social, outbound, and paid ads) strategic… Show more •Strategically works with individual Influencer Partners to drive net new revenue to the Affiliate Program YTD. • Additionally, controls all aspects of day-to-day operations and account management, including sponsorships, campaign research, talent identification and outreach, contract proposals and negotiations, social media content creation, affiliate linking and tracking, as well as all cross-functional brand marketing (organic social, outbound, and paid ads) strategic planning.•Executes Affiliate incentive strategies, such as special Bonus Payout Programs, curated influencer events, tactical commission surges, and one-off Influencer driven "Deals of the Day." • Brainstorms on solutions, tactics, and unique strategies for the team to pilot and analyze for results • Manages program communications with internal and external participants, stakeholders, and leaders • Documents, analyzes, and provides meaningful insights upon completion of new tests and strategies • Partners with influencers to identify opportunities to improve the program and increase engagement• Collaborates with site merchandising to identify and grow a large funnel of brand partnerships Show less