Idel Halfen

Idel Halfen Email and Phone Number

Strategy & Marketing - General Management - Brand Building - Private Equity - Financial Services - Sports Business - Growth -Top Consumer Behavior Voice @ Arbit
brazil
Idel Halfen's Location
Rio de Janeiro, Rio de Janeiro, Brazil, Brazil
Idel Halfen's Contact Details

Idel Halfen work email

Idel Halfen personal email

About Idel Halfen

Executive with experience in large and medium-sized institutions across various industries, including: Consumer Goods, Retail, Private Equity, Telecommunications, Sports, Fuel Distribution, Industrial Products and Consulting.

Idel Halfen's Current Company Details
Arbit

Arbit

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Strategy & Marketing - General Management - Brand Building - Private Equity - Financial Services - Sports Business - Growth -Top Consumer Behavior Voice
brazil
Website:
arbit.com.br
Employees:
131
Idel Halfen Work Experience Details
  • Arbit
    Head De Soluções E Produtos
    Arbit Aug 2024 - Present
    São Paulo, São Paulo, Brasil
  • Perform Gestão De Resultados
    Senior Managing Partner
    Perform Gestão De Resultados Sep 2005 - Present
    Rio De Janeiro, Rio De Janeiro, Brasil
    Consulting in Management and Marketing.Key services included organizational structuring, market analysis, business plan development, action plan implementation, performance indicator evaluation, product development, and turnaround operations.Main clients: Brookfield, Brazilian Olympic Committee, Windsor Hotel Network, Grupo Profarma (retail division), Grupo Carlos Lyra, PUC-RJ, Acrux Capital, and Brookfield Renewable Energy.
  • Comitê Olímpico Do Brasil
    Marketing Teacher - Curso Avançado De Gestão Esportiva
    Comitê Olímpico Do Brasil Jan 2017 - Present
  • Dxa Invest
    Head Of Execution & Monitoring
    Dxa Invest Dec 2021 - Sep 2023
    Rio De Janeiro, Brazil
    Worked with the financial, marketing, commercial, industrial, operations, and human resources areas of nine invested companies operating in sectors such as consumer goods, retail, textile, healthcare, aviation, agribusiness, and cybersecurity.Developed financial and marketing control tools for monitoring and analyzing P&L, KPIs and cash flows of invested companies.Member of the investment committee responsible for evaluating new deals and planning Due Diligences. Participated in advisory and management boards.
  • Fundação Getulio Vargas
    Commercial Superintendent
    Fundação Getulio Vargas Oct 2019 - Jul 2020
    Rio De Janeiro, Rio De Janeiro, Brasil
    Defined commercial strategy and restructured organizational design.Developed new distribution channels and partnerships.Repositioned the brand.
  • Brookfield Brasil
    Advisor
    Brookfield Brasil Jun 2017 - Sep 2019
    Conducted Due Diligence focusing on marketing, commercial, and branding aspects for potential investments to build financial models and business plans. The companies evaluated include: Odebrecht Ambiental (now BRK Ambiental) and Ouro Verde (now Unidas).Rebranded BRK Ambiental.Developed 180-day plans for invested companies.
  • Fluminense Football Club
    Vice President Of Marketing
    Fluminense Football Club Dec 2010 - May 2018
    Developed new distribution channels and pricing for ticket sales.Implemented retail-focused actions, resulting in a 45% increase in Adidas/Fluminense product sales.Developed and launched membership plans that doubled monthly revenue.Redefined the mix of licensed products and renegotiated contracts, doubling revenue.bution channels for the tickets sales. Established actions aiming retail growth, which resulted in a 45% increase of sales of Adidas and/or Fluminense products.Elaborated and launched association plans that enhanced monthly revenues by 100%.
  • Leite De Rosas
    Marketing Director
    Leite De Rosas Oct 2012 - Sep 2013
    Rio De Janeiro Area, Brazil
    Reviewed production cost structures, freight, tax policies, and pricing.Repositioned and modernized the brand.Developed new product launch plan.
  • Brasil Telecom
    Marketing Director
    Brasil Telecom Apr 2002 - Aug 2005
    Brasília, Distrito Federal, Brasil
    Managed Marketing, leading a team of fifty employees and six departments in Planning, Market Research & Loyalty, Advertising, Media, Merchandising & Events, and Sports Marketing for all group companies (Brasil Telecom, Brasil Telecom Celular, BR Turbo, Ibest, and Globenet).Managed an annual budget of R$160 million.Developed market monitoring and analysis processes to establish positioning strategies and action plans.
  • Praxair
    Global Marketing And Business Manager
    Praxair 1998 - 2000
    Rio De Janeiro, Brasil
    Developed commercial policies and B2B marketing strategies for various customer segments, including personal care, paper, and paint.Led the brand transition and replacement process during the acquisition of the Chemical Area by Imerys.
  • Sendas Comércio Exterior E Armazéns Gerais
    Marketing Planning Manager
    Sendas Comércio Exterior E Armazéns Gerais Jan 1997 - Jun 1998
    Rio De Janeiro, Brasil
    Responsible for market analysis, studies and research, merchandising and special projects for all companies within the Sendas Group (Casas Sendas, Casa Show, Sendas Clube and Bon Marché).Implemented loyalty and relationship program in partnership with Shell.
  • Ampm
    Marketing Manager
    Ampm Sep 1993 - Oct 1995
    Rio De Janeiro, Brasil
    Responsible for defining marketing strategies for products and convenience stores.Elaborated models and mechanisms which reduced costs and the level of losses in the fast-food segment.
  • Petroleo Ipiranga / Atlantic
    Group Product Marketing Manager
    Petroleo Ipiranga / Atlantic Feb 1987 - Oct 1995
    Rio De Janeiro, Brasil
    Developed and launched the first gasoline with additives in Brazil, providing an increase in market share.Built the ancillary business project. Two days reduction in the level of fuel stock, generating a saving of U$ 6MM.
  • Sc Johnson
    Marketing
    Sc Johnson Jan 1984 - Dec 1984

Idel Halfen Skills

Market Planning Marketing Strategy Market Analysis Marketing Market Research Advertising Business Strategy Marketing Management Strategic Planning Start Ups Sports Marketing Competitive Analysis Brand Management Business Planning Product Marketing Sponsorship Management Segmentation Strategic Partnerships Marketing Communications Competitive Intelligence Mobile Marketing Negotiation Brand Development Integrated Marketing Relationship Marketing International Marketing Go To Market Strategy Strategic Consulting Budgets Media Planning P&l Management B2c Pricing Team Management Brand Awareness Pricing Strategy Strategic Thinking New Business Development Planning Channel Marketing Business Management Loyalty Programs Budget Management Demand Generation Customer Acquisition Database Marketing Consumer Behavior Brand Communication Olimpicos

Idel Halfen Education Details

Frequently Asked Questions about Idel Halfen

What company does Idel Halfen work for?

Idel Halfen works for Arbit

What is Idel Halfen's role at the current company?

Idel Halfen's current role is Strategy & Marketing - General Management - Brand Building - Private Equity - Financial Services - Sports Business - Growth -Top Consumer Behavior Voice.

What is Idel Halfen's email address?

Idel Halfen's email address is ih****@****ail.com

What schools did Idel Halfen attend?

Idel Halfen attended Pontifícia Universidade Católica Do Rio De Janeiro, Pontifícia Universidade Católica Do Rio De Janeiro.

What are some of Idel Halfen's interests?

Idel Halfen has interest in Animal Welfare, Children, Education.

What skills is Idel Halfen known for?

Idel Halfen has skills like Market Planning, Marketing Strategy, Market Analysis, Marketing, Market Research, Advertising, Business Strategy, Marketing Management, Strategic Planning, Start Ups, Sports Marketing, Competitive Analysis.

Who are Idel Halfen's colleagues?

Idel Halfen's colleagues are Rogério Antônio De Sousa, Leonardo Scarmato, Sandro Hira, Lívia Sanches Gonzaga De Camargo, Roberta Casare, Marcelo Vilas Boas, Joao Pedro.

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